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How Netflix makes a hit (Steven Soderbergh and Scott Frank, co-creators, ‘Godless’)
Manage episode 193486690 series 121009
Steven Soderbergh and Scott Frank talk with Recode’s Peter Kafka about their new western miniseries, “Godless.” The duo brought Frank's 180-page movie script to Netflix and witnessed firsthand how the streaming service gets its shows noticed: Rather than aiming for a specific opening weekend like a traditional movie studio would, Netflix waited to spend much of the marketing budget for “Godless” until after the show was released. The filmmakers also share their perspectives on how consumers are watching more shows on smaller screens, and Soderbergh explains why it was a mistake to go all-in on social media when promoting his recent theatrically released movie, “Logan Lucky.”
Learn more about your ad choices. Visit podcastchoices.com/adchoices
490 episodes
Manage episode 193486690 series 121009
Steven Soderbergh and Scott Frank talk with Recode’s Peter Kafka about their new western miniseries, “Godless.” The duo brought Frank's 180-page movie script to Netflix and witnessed firsthand how the streaming service gets its shows noticed: Rather than aiming for a specific opening weekend like a traditional movie studio would, Netflix waited to spend much of the marketing budget for “Godless” until after the show was released. The filmmakers also share their perspectives on how consumers are watching more shows on smaller screens, and Soderbergh explains why it was a mistake to go all-in on social media when promoting his recent theatrically released movie, “Logan Lucky.”
Learn more about your ad choices. Visit podcastchoices.com/adchoices
490 episodes
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