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AI: The Future of Retail Marketing Part 1 with Lindsey Scheftic

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Manage episode 378966167 series 2829840
Content provided by Robin Lewis and Shelley E. Kohan, Robin Lewis, and Shelley E. Kohan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Robin Lewis and Shelley E. Kohan, Robin Lewis, and Shelley E. Kohan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Join Robin and Shelley with AI expert Lindsey Scheftic, Founder of The CMO Sidekick, for a candid conversation about AI in Part 1 on this topic.
With in-depth marketing expertise at Amazon/Ring, Red Bull and Vans, Lindsey gets real about the future of the CMO and how marketing will be transformed by AI.
Our dynamic discussion hits on the velocity of change in the marketing world, what executives should be thinking about, and a cautionary tale of getting too much content out to the market too fast.

For more strategic insights and compelling content, visit TheRobinReport.com, where you can read, watch, and listen to content from Robin Lewis and other retail industry experts, and be sure to follow us on LinkedIn and Twitter.

  continue reading

Chapters

1. The Future of Marketing With AI (00:00:00)

2. AI's Impact on Marketing and Consumers (00:10:49)

3. Future of Marketing (00:23:32)

194 episodes

Artwork
iconShare
 
Manage episode 378966167 series 2829840
Content provided by Robin Lewis and Shelley E. Kohan, Robin Lewis, and Shelley E. Kohan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Robin Lewis and Shelley E. Kohan, Robin Lewis, and Shelley E. Kohan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Join Robin and Shelley with AI expert Lindsey Scheftic, Founder of The CMO Sidekick, for a candid conversation about AI in Part 1 on this topic.
With in-depth marketing expertise at Amazon/Ring, Red Bull and Vans, Lindsey gets real about the future of the CMO and how marketing will be transformed by AI.
Our dynamic discussion hits on the velocity of change in the marketing world, what executives should be thinking about, and a cautionary tale of getting too much content out to the market too fast.

For more strategic insights and compelling content, visit TheRobinReport.com, where you can read, watch, and listen to content from Robin Lewis and other retail industry experts, and be sure to follow us on LinkedIn and Twitter.

  continue reading

Chapters

1. The Future of Marketing With AI (00:00:00)

2. AI's Impact on Marketing and Consumers (00:10:49)

3. Future of Marketing (00:23:32)

194 episodes

All episodes

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