Artwork

Content provided by Rachel Botsman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Rachel Botsman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Rethinking Storytelling: John Hegarty

21:22
 
Share
 

Manage episode 322666734 series 2584919
Content provided by Rachel Botsman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Rachel Botsman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
How does the truth influence great ideas? This week’s Rethink Moment is a marketing masterpiece from 1985: a game-changing Levi’s TV commercial known simply as Laundrette. Rachel is joined by Sir John Hegarty - the creative director behind Laundrette - to think differently about this seminal moment and uncover the power of the truth in storytelling. Watch Laundrette here: https://www.youtube.com/watch?v=wT4DR_ae_4o To keep rethinking with Rachel, subscribe to her newsletter: https://www.linkedin.com/newsletters/rethink-with-rachel-6625780695937626112/
  continue reading

21 episodes

Artwork
iconShare
 
Manage episode 322666734 series 2584919
Content provided by Rachel Botsman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Rachel Botsman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
How does the truth influence great ideas? This week’s Rethink Moment is a marketing masterpiece from 1985: a game-changing Levi’s TV commercial known simply as Laundrette. Rachel is joined by Sir John Hegarty - the creative director behind Laundrette - to think differently about this seminal moment and uncover the power of the truth in storytelling. Watch Laundrette here: https://www.youtube.com/watch?v=wT4DR_ae_4o To keep rethinking with Rachel, subscribe to her newsletter: https://www.linkedin.com/newsletters/rethink-with-rachel-6625780695937626112/
  continue reading

21 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide