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AI and the Future of Audio. Episode 3 - Meet NAT, the AI-generated presenter offering soft news to Mexican audiences

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Manage episode 433197733 series 100873
Content provided by Oxford University. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Oxford University or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Mexican news organisation 'Grupo Fórmula' has created an AI news anchor to attract younger audiences. Host Gretel Kahn spoke with Oswaldo Aguilar Castro, Director of Technology and AI Infrastructure. An AI news presenter named NAT is one of several synthetic news anchors created by Mexican broadcasting group Grupo Fórmula to attract younger audiences. Host Gretel Kahn spoke with Oswaldo Aguilar Castro, Director of Technology and AI Infrastructure at Grupo Fórmula, on how they trained NAT, feedback from audiences and whether she poses a challenge to human news anchors. Read a transcript here: https://reutersinstitute.politics.ox.ac.uk/news/meet-nat-ai-generated-presenter-offering-soft-news-mexican-audiences
  continue reading

312 episodes

Artwork
iconShare
 
Manage episode 433197733 series 100873
Content provided by Oxford University. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Oxford University or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Mexican news organisation 'Grupo Fórmula' has created an AI news anchor to attract younger audiences. Host Gretel Kahn spoke with Oswaldo Aguilar Castro, Director of Technology and AI Infrastructure. An AI news presenter named NAT is one of several synthetic news anchors created by Mexican broadcasting group Grupo Fórmula to attract younger audiences. Host Gretel Kahn spoke with Oswaldo Aguilar Castro, Director of Technology and AI Infrastructure at Grupo Fórmula, on how they trained NAT, feedback from audiences and whether she poses a challenge to human news anchors. Read a transcript here: https://reutersinstitute.politics.ox.ac.uk/news/meet-nat-ai-generated-presenter-offering-soft-news-mexican-audiences
  continue reading

312 episodes

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