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Revenue concepts explained | #028

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Manage episode 423539985 series 3500270
Content provided by Toni Hohlbein. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Toni Hohlbein or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Class is in session! Raul and Toni constantly bring up different frameworks and acronyms in the SaaS revenue world. In this episode, they put on their professor hats and explain some of their favorites and go-tos.

In this episode you'll learn about:
- The revenue engine/factory
- The revenue formula
- How compounding works
- CAC Payback and CAC:LTV

  • (00:00) - Introduction
  • (02:11) - What's the revenue engine/factory?
  • (07:12) - What's the revenue formula?
  • (14:43) - How compounding works in the funnel
  • (21:36) - Defining CAC Payback and CAC to CLTV
  continue reading

30 episodes

Artwork
iconShare
 
Manage episode 423539985 series 3500270
Content provided by Toni Hohlbein. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Toni Hohlbein or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Class is in session! Raul and Toni constantly bring up different frameworks and acronyms in the SaaS revenue world. In this episode, they put on their professor hats and explain some of their favorites and go-tos.

In this episode you'll learn about:
- The revenue engine/factory
- The revenue formula
- How compounding works
- CAC Payback and CAC:LTV

  • (00:00) - Introduction
  • (02:11) - What's the revenue engine/factory?
  • (07:12) - What's the revenue formula?
  • (14:43) - How compounding works in the funnel
  • (21:36) - Defining CAC Payback and CAC to CLTV
  continue reading

30 episodes

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