Artwork

Content provided by Jeff Ignacio and Darrell Alfonso, Jeff Ignacio, and Darrell Alfonso. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jeff Ignacio and Darrell Alfonso, Jeff Ignacio, and Darrell Alfonso or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

004 - Building a Marketing Ops or RevOps team from scratch

38:48
 
Share
 

Manage episode 406250106 series 3553832
Content provided by Jeff Ignacio and Darrell Alfonso, Jeff Ignacio, and Darrell Alfonso. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jeff Ignacio and Darrell Alfonso, Jeff Ignacio, and Darrell Alfonso or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Dive deep into the world of revenue operations and marketing operations with insights friend of the pod Justin Norris, a veteran in the field. This episode peels back the layers on building effective teams, balancing internal and external perspectives, and the challenges of navigating the ever-evolving tech stacks in marketing.

Timestamps:

  • 0:13 - Welcoming friend of the pod Justin Norris
  • 2:00 - The importance of balancing in-house and consulting perspectives for growth
  • 5:30 - Discussion on building a marketing ops or rev ops team from scratch: roles and responsibilities
  • 15:00 - The power of a well-rounded team: Generalists, enablement, and specialized roles
  • 25:45 - The balance between "running the business" and "changing the business" in team dynamics
  continue reading

7 episodes

Artwork
iconShare
 
Manage episode 406250106 series 3553832
Content provided by Jeff Ignacio and Darrell Alfonso, Jeff Ignacio, and Darrell Alfonso. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jeff Ignacio and Darrell Alfonso, Jeff Ignacio, and Darrell Alfonso or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Dive deep into the world of revenue operations and marketing operations with insights friend of the pod Justin Norris, a veteran in the field. This episode peels back the layers on building effective teams, balancing internal and external perspectives, and the challenges of navigating the ever-evolving tech stacks in marketing.

Timestamps:

  • 0:13 - Welcoming friend of the pod Justin Norris
  • 2:00 - The importance of balancing in-house and consulting perspectives for growth
  • 5:30 - Discussion on building a marketing ops or rev ops team from scratch: roles and responsibilities
  • 15:00 - The power of a well-rounded team: Generalists, enablement, and specialized roles
  • 25:45 - The balance between "running the business" and "changing the business" in team dynamics
  continue reading

7 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide