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BTS of a $61,242 sellout launch - The Reality {part two}
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This is part two of my Sellout launch podcast which I will take you behind the scenes to unravel the outcomes of my recent launch strategy, offering insights into what went on behind the microphone. Delving into the launch strategy, I emphasize the importance of transparent communication and nurturing relationships pre-launch.
Engaging in pre-launch conversations with potential clients, I shared details about my program, Luminate, weeks ahead of the official launch event. This personalized approach, diverging from traditional templates, fostered confidence and authenticity, as I deeply believed in the value of my offering.
Mindset work was pivotal, involving daily practices to align with the essence of my offer and co-create its success. Launching the event with marketing across various channels, including podcasts and DM conversations, yielded significant results. The program sold out, generating $61,242 in Luminate revenue, with additional revenue from private coaching sessions.
Flexible payment options and personalized interactions further enhanced the launch's success, fostering trust and integrity throughout the process. Reflecting on this journey, I acknowledge the importance of fluidity, responsiveness, and authentic connection in achieving business goals. Overall, this launch exemplifies the power of embodying one's values and co-creating success with clients.
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