VAT Forced Me to Raise Prices 20%... But Here's How I Kept Clients Happy

Roots to Revenue

Are you a small business owner dreading the VAT threshold? In today's video, VAT Forced Me to Raise Prices 20%... But here's how I kept clients happy
In this episode of the Roots of Revenue Podcast, we hear from Aaron Breen, owner of the Country Gardener in County Antrim.
Aaron shares his journey from a stressful job in the Middle East oil and gas industry to running a successful exterior cleaning and lawn care business.
He shares insights on the importance of high-volume sales for business growth, dealing with VAT registration and its impact on pricing, and strategies for maintaining customer satisfaction during price increases.
Aaron also touches on standardizing processes across his business, efficient use of software like Jobber for operations, and the benefits of providing employee perks such as healthcare and pension plans.
He emphasizes the value of time over money in business and shares practical advice for aspiring entrepreneurs, including the significance of profit margins, cash flow forecasting, and having a safety net.
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Chapters

1. VAT Forced Me to Raise Prices 20%... But Here's How I Kept Clients Happy (00:00:00)

2. Meet Aaron Breen (00:01:28)

3. Business Overview and Operations (00:01:36)

4. VAT Challenges (00:02:13)

5. Pricing Strategies (00:04:18)

6. Growth in Business (00:14:56)

7. The Value of Time Over Money (00:26:03)

8. Balancing Work and Enjoyment (00:27:03)

9. Growing Your Business with the Right Team (00:28:54)

10. Risk Management and Business Growth (00:30:16)

11. Financial Management and Profit Strategies (00:33:36)

12. The Importance of Being Limited (00:46:05)

13. Changing Attitudes Towards Tax (00:49:21)