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How to Profit from an Economic Downturn, with Marc McDougall
Manage episode 272332837 series 2652250
Today I interview Mark McDougall. Marc helps B2B SaaS companies book more demos & trials by optimizing their site for conversions.
We discuss:
- How to use customer churn to learn more about your customers and ultimately learn how to sell to them better
- Two vital things every SaaS company needs to do right now
- How to communicate with your SaaS customers and offer solutions to their problems
- How the pandemic has affected SaaS companies
- What you can learn from immediate cancellations
- The benefits of using video in your outreach
Resources
– Connect with Natalie on Facebook
– Join SaaS Boss Facebook Community
63 episodes
Manage episode 272332837 series 2652250
Today I interview Mark McDougall. Marc helps B2B SaaS companies book more demos & trials by optimizing their site for conversions.
We discuss:
- How to use customer churn to learn more about your customers and ultimately learn how to sell to them better
- Two vital things every SaaS company needs to do right now
- How to communicate with your SaaS customers and offer solutions to their problems
- How the pandemic has affected SaaS companies
- What you can learn from immediate cancellations
- The benefits of using video in your outreach
Resources
– Connect with Natalie on Facebook
– Join SaaS Boss Facebook Community
63 episodes
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