Generating leads with the 4 Tier Traffic Pyramid
Manage episode 381004122 series 3093926
Generating leads is a primary challenge for businesses, second only to the task of making sales. This hurdle stems from the amount of marketing paths available so it’s difficult to know which to prioritize based on your current stage in business.
Are you at the beginning, the middle, scaling? Either way, after growing 3 separate businesses successfully, Deirdre Tshien, the co-founder of Capsho has uncovered the repeatable secret to a constant flow of leads.
The answer is in what she calls the 4 tier traffic pyramid and it’s all about layers. No one strategy will work in isolation - it’s all about combining them and sequence is important here. Deirdre is very generous in breaking it all down in detail in this week’s episode.
Listen in to discover how to:
- Strategically activate content so it works for you to bring it leads - instead of only creating content for content’s sake
- Get richly rewarded by becoming a good steward of the right social media platforms
- Leverage other audiences to successfully grow yours by giving first
- Affordably scale your traffic and leads through paid ads (the LAST step!)
To learn more about Dierdre and Capsho go to freegift.capsho.com
100 episodes