The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Enterprise Month in Review - customer data pitfalls edition with Maureen Blandford
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Manage episode 416499907 series 3009727
Content provided by Jon Reed. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jon Reed or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Join Brian Sommer and Jon Reed for another spicy, fun-filled edition of the Enterprise Month in Review. Our special guest feature is Maureen Blandford of Serendipitus, who will reveal her field lessons on the data pitfalls enterprises are falling into, and why slathering AI on questionable data is a fail. And: Blandford will tell us what the heck to do about it! Note: you can follow along with the slides via the video replay at https://www.youtube.com/watch?v=yTlDLOdTRcM.
…
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316 episodes
Enterprise Month in Review - customer data pitfalls edition with Maureen Blandford
SAP and Enterprise Trends Podcasts from Jon Reed (@jonerp) of diginomica.com
MP3•Episode home
Manage episode 416499907 series 3009727
Content provided by Jon Reed. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jon Reed or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Join Brian Sommer and Jon Reed for another spicy, fun-filled edition of the Enterprise Month in Review. Our special guest feature is Maureen Blandford of Serendipitus, who will reveal her field lessons on the data pitfalls enterprises are falling into, and why slathering AI on questionable data is a fail. And: Blandford will tell us what the heck to do about it! Note: you can follow along with the slides via the video replay at https://www.youtube.com/watch?v=yTlDLOdTRcM.
…
continue reading
316 episodes
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