Go offline with the Player FM app!
Mike Lee OBE
Manage episode 124615570 series 123227
Mike Lee, founder and chairman of strategic communications company VERO, is a man who has helped mastermind a number of bidding campaigns across the sporting landscape including London 2012 and most recently the FIFA presidential campaign of Gianni Infantino. He reflects on how telling the narrative of bid for a sports event or presidential position has changed over the last decade, the negative reputation bidding has in the wider public and his career working with several major governing bodies including the English Premier League and UEFA.
56 episodes
Manage episode 124615570 series 123227
Mike Lee, founder and chairman of strategic communications company VERO, is a man who has helped mastermind a number of bidding campaigns across the sporting landscape including London 2012 and most recently the FIFA presidential campaign of Gianni Infantino. He reflects on how telling the narrative of bid for a sports event or presidential position has changed over the last decade, the negative reputation bidding has in the wider public and his career working with several major governing bodies including the English Premier League and UEFA.
56 episodes
All episodes
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.