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Branding Step 3: A Tagline That Defines Your Brand
Manage episode 294964120 series 2939201
Content provided by Wapiti, Dan Ericson, CEO of Wapiti Digital a digital marketing agency in Waverly, and IA.. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Wapiti, Dan Ericson, CEO of Wapiti Digital a digital marketing agency in Waverly, and IA. or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Not all businesses have taglines. As a matter of fact, quite a few of my existing clients don't actually use a tagline. In my opinion, however, it's important to have a statement about your business even if it isn't a publically facing tagline. Having your tagline, whether public or private, will inform the way you move forward with the story of your business in marketing and even in sales. Video and Article: https://wapiti.digital/tagline-defines-your-brand/
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