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Is Programmatic SEO A Good Solution for Content Generation? [Episode #95]
Manage episode 364312590 series 2813911
Content provided by The SEO Rant and Mordy Oberstein. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The SEO Rant and Mordy Oberstein or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Programmatic SEO can be great but are there gaps you need to be wary of? Anna Uss joins the SEO Rant podcast to share her thoughts on programmatic SEO: * What is programmatic SEO and what makes it unique? * When should you use programmatic SEO * What to be careful of when doing programmatic SEO Here's the problem. Programmatic SEO has you build out tons of templated pages at scale. That's an enticing notion as the more pages the more chances to rank (all things being equal). So where's the rub? Well, ensuring all of the pages provide unique value that passes content quality thresholds and that is not deemed by Google as unfit for indexation (due to duplication) can sometimes be a little tricky. Does that mean you should not "do programmatic SEO?" Certainly not. Listen in as Anna Uss and Mordy Oberstein discuss when to use programmatic SEO.
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Manage episode 364312590 series 2813911
Content provided by The SEO Rant and Mordy Oberstein. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The SEO Rant and Mordy Oberstein or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Programmatic SEO can be great but are there gaps you need to be wary of? Anna Uss joins the SEO Rant podcast to share her thoughts on programmatic SEO: * What is programmatic SEO and what makes it unique? * When should you use programmatic SEO * What to be careful of when doing programmatic SEO Here's the problem. Programmatic SEO has you build out tons of templated pages at scale. That's an enticing notion as the more pages the more chances to rank (all things being equal). So where's the rub? Well, ensuring all of the pages provide unique value that passes content quality thresholds and that is not deemed by Google as unfit for indexation (due to duplication) can sometimes be a little tricky. Does that mean you should not "do programmatic SEO?" Certainly not. Listen in as Anna Uss and Mordy Oberstein discuss when to use programmatic SEO.
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continue reading
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