S2E2 | Ray Fernandez: How to Create a Profitable Adaptive Program

My New Normal

Meet Ray Fernandez: Black Belt, CrossFit Seminar Staff for Adaptive and Injured Athletes, certified Level II CrossFit coach, CrossFit Kids instructor, USAW Level 1 Sports Performance Coach and Co-Owner of CrossFit 1904.

Ray attributes his current path to his work at a nursing home, where he worked his way up from a dishwasher to a line cook. But at the time, he couldn't see himself being a cook. So he stepped into a position in Maintenance, where he applied his knowledge of functional movement and living. After about 8 years, he re-evaluated where he was and decided that he wanted to pursue a career in the fitness industry as a strength and conditioning coach.

In this interview we're talking about

• How to make money doing what you love
• How Ray got his start working with the Adaptive community
• How he programs for his Adaptive athletes and how that programming was developed
• The importance of connection and community and how to cultivate that
• How passion leads him in his every day life

....and so much more!

Gifts from Partners

• HYLETE: 40% off retail price; USE Code: NEWNORMAL40
• Rx Smart Gear: 15% off; USE CODE: NHLBRX
• Adaptive Functional Fitness Trainer Course: 15% off via TRS; USE CODE mynewnormal15

Classes Available

• ADAPTIVE Functional Fitness Classes in San Diego; FREE for veterans with disabilities

Courses Available

• Adaptive Trainer Course: Taught by Dr. Theresa Larson, DPT on 12/15/19 at CrossFit Humanity