Should Public Services Be Available Online?

Public Sector Marketing Show

We shop online, attend medical appointments, book holidays and attend events, so why is it that we still have to access public services mostly offline?

But is it changing?

Estonia is a European leader is eGovernment and has been for almost a decade.

We are playing catch up in Ireland, but so are many countries.

But the pandemic has expedited digital transformation by a decade and governments are leveraging this progress.

In today’s show I’m asking:

• Should all public services be available online, and what needs to happen?
• I speak to Ossian Smyth, Minister of State with responsibility for Public Procurement, eGovernment and Circular Economy in Ireland.

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The Public Sector Marketing Show is a weekly podcast dedicated to digital marketing and social media insights for government and public sector pros hosted by Joanne Sweeney, founder of the Public Sector Marketing Institute.