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Tools and Tips for EdTech SEO Success: A Conversation with Tatum Moser
Manage episode 422239596 series 2971493
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In this week’s episode of All Things Marketing and Education, Elana sits down with Tatum Moser, who has the unique combination of an expertise SEO and a deep background in education and EdTech.
During this conversation, Tatum talks about all things SEO — and before you get concerned that this may be overly technical, Tatum has a beautiful way of breaking this all down in such an easy-to-understand way. She talks about practical ways to leverage SEO in your daily marketing and content efforts; specifically, we talk about tips on improving your SEO health score by conducting keyword research, optimizing user experience, and using some cool SEO tools.
SEO isn’t always easy, but if done right, it will completely change the way you approach your content strategy — and Tatum is exactly the right person to help you start your jouney. Enjoy!
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The EdTech Marketer's Planner - Extended Edition
Want a comprehensive list of timely education events to inform your 2024 marketing plans? Struggling to find the time you need to strategically plan for content and social media? Spending countless hours just trying to aggregate conferences, awards, events, holidays, and famous birthdays is most important to education stakeholders? Our first-ever Extended EdTech Marketer’s Planner was created to help you easily create a marketing and content plan that generates leads. It includes proven templates, strategies, editable calendars, and more.
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