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Message and Momentum Weekly 1 - Uniquely YOU - Discover your business edge
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Episode 68 - Message and Momentum Weekly 1 - Uniquely YOU - Discover your business edge
Message and Momentum Weekly is an initiative designed to provide weekly guidance for businesses seeking to refine their message and generate momentum.
The first topic, 'Uniquely You,' revolves around leveraging personal uniqueness as a business advantage, overcoming imposter syndrome, and the importance of authenticity in both online and offline presence.
We share our journeys through various challenges and the strategies that worked for us and our clients.
We underscore the significance of using personal USPs, the association between personal branding and niche marketing, and offer insights on how businesses can distinguish themselves in a crowded market.
And we touch upon the importance of market research, understanding competitive positioning, and the value of understanding and articulating personal traits and skills that resonate with clients.
Action step for you: Explore and articulate what makes YOU unique to effectively communicate your value proposition to potential clients. The session concludes with a Q&A segment for more personalized advice.
00:00 Welcome to Message and Momentum Weekly!
01:01 Introducing the 'Uniquely You' Topic
01:26 Personal Journeys and Insights on Being Uniquely You
05:46 Practical Tips on Discovering Your Unique Business Edge
22:36 Interactive Q&A: Unpacking Your Unique Selling Proposition
32:03 Coaching Insights: The Importance of Listening and Articulation
32:33 The Power of Direct Coaching and Personal Growth
33:16 Navigating Client Questions: From Menopause to Sales Objections
34:39 Identifying and Embracing Your Unique Identity
36:37 Expanding Your Message: The Journey of Self-Discovery
39:38 Marketing Wisdom: Speaking to Your Audience's Needs
43:16 Harnessing Client Feedback for Personal Branding
48:53 The Art of Pivoting: Leveraging Past Experiences for New Opportunities
56:19 Closing Thoughts and Next Steps
Join us on Monday for the next Message & Momentum Weekly session: https://thevisibleclub.com/messageandmomentum
Angela and Anke unpack crucial but often overlooked topics to help you get found and noticed by your ideal clients, AND we open up the floor for hot seat coaching and Q&A, so you get YOUR questions answered.
To find out more about us and The Visible Coaches Podcast, visit thevisiblecoachespodcast.com where you'll also hear about free events we offer to help introverted coaches make their mark in an extrovert's world.
If you love planning and taking notes to stay organized and make progress, get your copy of our Become More Visible Journal.
To get clarity on YOUR next step towards more visibility and business success, book a call with Angela.
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