Film Marketing Review - The One About 'The Matrix Resurrections'
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In a first for Pascal Fintoni and Roger Edwards, they talk about a film that was yet to be released and before the marketing campaign had even started.
This was prompted by two key events:
A trailer shown at CinemaCon in August 2021 caused global debate on forums and countless speculation videos about Matrix 4.
The official trailer dropped the day before we recorded this episode, and we discuss the contents of the trailer and our expectations of the film.
It is fascinating to look back now and reflect on our own views and predictions.
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About the Film Marketing Academy
It all began with a simple content series launched in 2020 by Pascal Fintoni and Roger Edwards, today the Film Marketing Academy is an exciting consultancy programme AND an extensive library of over 100 film marketing campaigns reviewed and organised into 6 main collections:
- '70s and '80s Classics
- Action and Adventure
- Horror and Terror
- Sci-Fi and Fantasy
- Thriller and Mystery
- Comedy and Drama
New film marketing reviews are added regularly alongside interviews with marketing professionals from the movie industry and beyond. So don't miss out and follow us right now!
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Follow us online for bonus content on film marketing and promotional tactics from across industries:
The Film Marketing Official Website
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Roger Edwards on LinkedIn, Facebook, Instagram, Twitter, YouTube
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Thank you for listening, watching and reading this Film Marketing Review with Pascal Fintoni and Roger Edwards. Feel free to send us your movie suggestions and favourite film marketing tactics for a future episode.
Until the next time, continue to make your film marketing campaign better and faster.
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The opinions expressed are the authors’s own and do not necessarily reflect the views of the filmmakers, distributors, marketers, cast and crew mentioned. Whilst we take every precaution to ensure that facts are correct, errors and omissions may occur and the authors assume no responsibility or liability. For a full version of our disclaimer notice please click here.
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