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How to effectively enhance brand recognition in today's highly visual culture
Manage episode 442747370 series 3502529
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In this episode, we are joined by Jenny Morgan, the owner of Fan Club Brands. We discuss the significance of design in e-commerce, emphasising the importance of presentation and attention to detail in branding.
Jenny shares valuable insights on why hiring professionals for brand strategy and design is crucial for a company's success.
The conversation covers the need for a cohesive team, the role of a brand strategist, and the integration of web design with graphic design. Jenny also highlights her journey and the impact of her college mentor's advice on her career.
Tune in to learn how to effectively enhance brand recognition in today's highly visual culture.
Key Takeaways:
- Career Journey and Expertise
- The Importance of Presentation in Design
- Top Priorities for Increasing Brand Recognition
- The Role of Graphic Designers in Web Design
- Graphic Design and Web Design Interplay
- The Importance of a Cohesive Team
Links:
https://www.linkedin.com/in/jennifer-morgan-fan-club-brands/
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