Cycle Breakers & Money Makers podcast

Cycle Breakers & Money Makers

39:33

"The basic premise of the event is that hunters hunt rattlesnakes from the surrounding environment all across West Texas, and bring them into the roundup for the weekend. And during the roundup, these snakes are kept in a pit and then, one by one, beheaded and skinned in front of in front of audiences." - Elizabeth MeLampy Elizabeth MeLampy is a lawyer dedicated to animal rights and protection, and her passion for this work shines through in her latest book, Forget the Camel, the Madcap World of Animal Festivals and What They Say About Being Human . To research the book, Elizabeth traveled across the country, immersing herself in a wide range of animal festivals — from the Iditarod dog sled race to the rattlesnake roundup in Sweetwater, Texas. Elizabeth examines these festivals as revealing microcosms of our broader relationship with animals. Whether it's rattlesnake hunts, frog-jumping contests, ostrich races, or groundhog celebrations, these events reflect the ways humans use animals to express cultural identity, community pride, and historical traditions. Yet beneath the pageantry and excitement lies a deeper question: Is our fascination with these spectacles worth the toll it takes on the animals involved? With compassion and insight, Elizabeth invites readers to consider whether there’s a more ethical and empathetic way to honor our stories — one that respects both animals and the traditions they inspire. Please listen, share and read, Forget the Camel. It will be released on April 8th, 2025. https://apollopublishers.com/index.php/forget-the-camel/…

Cycle Breakers & Money Makers

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Welcome to Cycle Breakers & Money Makers - a podcast for daughters of immigrants and WOC who are breaking cycles in their family by going places no one before them has gone. Join me, Mariela De La Mora, as we dive deep into what our community needs to break free from operating in survival mode, to lead with confidence and make more money doing it. Each week, we will dive into business, mindset and leadership coaching that is focused on the lived experiences of First Gen. Because let's be real - daughters of immigrants need to be coached differently. As the eldest daughter of immigrants, I have personally broken cycles and helped over 100 women do the same. I left a 16 year career as a Marketing Executive where I was the only WOC in the space, to now coaching 6-7 figure CEOs and high ranking women at organizations like Google, Microsoft and the United Nations. Using the tools I teach, I've since built close to a million-dollar business as a single mom. What would the world be like if more First Gen women lived life at the top of Maslows hierarchy of needs? With each episode, I hope to move closer to that reality. We’ll cover topics that will help you become an unstoppable, badass, money-making leader who knows her worth and has the receipts to show for it.

69 episodes

updated 8 days ago

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69 episodes

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Cycle Breakers & Money Makers

1
62: How I Got Into Forbes & Lessons from 10 years in PR 31:00

8 days ago31:00

31:00

How I Landed a Forbes Feature (Without PR Connections) & How You Can Too Getting featured in Forbes, or any major media platform, isn’t just for multimillionaires or people with PR teams. You already have everything you need to be seen as a thought leader—right now. You don’t need media features to be credible. But let’s be real—representation matters. When our communities see us sharing our expertise in spaces that weren’t built for us, it changes the game. It means something. So why not you? I promise you, the voices you hear most often in the media are not necessarily the smartest ones. If you’re a marginalized person, chances are you had to be overqualified to get to where you are. You already have more than what it takes. And the benefits of being featured? Third-party credibility, backlinks to your website, and elevated trust in your brand. In this episode, I’m breaking down: ✔️ The exact pitch I sent that landed me a Forbes feature out of 33 applicants ✔️ How I used Instagram to put my name top of mind for the journalist ✔️ Lessons from my startup days that helped me get featured in Marie Claire ✔️ The biggest mistakes people make when pitching the media (and what to do instead) ✔️ Why your personal story is your most valuable PR asset—and how to position it so journalists want to feature you ✔️ Actionable steps you can take today to increase your visibility and attract media features If you’ve ever wanted to get featured in media, land speaking opportunities, or position yourself as a thought leader—without spending thousands on PR agencies—this episode will give you the exact steps to make it happen. Because when we learn how to create our own opportunities, we reclaim our power. And if you’re ready to refine your thought leadership, attract more visibility, and get featured in the spaces that elevate your brand, we can work on this together. My month-to-month Telegram coaching for $700 is the best way to get hands-on support with your messaging, PR strategy, and demand-building. Send me a DM on Instagram at mariela.delamora learn more!…

Cycle Breakers & Money Makers

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61: How I Solved for Burnout & Still Had a 6-Figure Launch 32:35

16 days ago32:35

32:35

A six-figure launch doesn’t just drop out of the sky. It takes hard work, smart decision-making, and the willingness to actually solve for the problems you’ve faced before—rather than repeat them. I spent six months preparing for this launch, taking everything I learned from my hardest year in business and fixing each piece without ego. I busted my ass, but I was also precise and intentional about my energy. I planned for having C minus capacity as I recovered from burnout while still creating a six-figure launch of my mastermind, Reclamation. Because doing less doesn’t mean not working hard. It means working even harder at the things that actually matter—and knowing exactly why you're doing what you're doing. In this episode, I break down: ✔️ The strategic shifts that made this six-figure launch feel lighter and more sustainable ✔️ The difference between repeating problems and actually solving them ✔️ Why I treated burnout like an injury and designed my business accordingly ✔️ The power of energy precision—and how I worked with my capacity and my strengths, not against them ✔️ The real, unglamorous work behind a high-revenue launch If you’ve ever questioned whether it’s possible to scale without overextending yourself, this episode is proof that it is—as long as you know what to focus on. I can help. Work with me now in private coaching, or join the waitlist for Reclamation - doors open again in September. Visit my website www.marieladelamora.com.…

Cycle Breakers & Money Makers

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60: Book Out Without Burnout Through Thought Leadership While Creating Space for Family, Travel, and Sabbaticals Workshop 1:53:05

4 weeks ago1:53:05

1:53:05

In this episode, Mariela De La Mora shares invaluable insights on building a business that aligns with your personal values and strengths, particularly for women of color navigating entrepreneurship . She dives deep into thought leadership, marketing misconceptions, and the role of visibility in creating a sustainable business—without burnout. Through powerful personal anecdotes and client success stories , Mariela highlights how authenticity and storytelling can build trust and demand in the marketplace. She also explores how to adapt business models, leverage personal strengths for marketing, and build a personal brand that extends beyond social media . This conversation is a must-listen for entrepreneurs who want to create a business that supports their life, family, and personal fulfillment , while fostering a strong community of support . Mariela also highlights the Reclamation program , designed to help women navigate their entrepreneurial journeys while fostering a supportive environment of like-minded leaders and changemakers . 🎧 Tune in now to learn how to build a fulfilling, sustainable business that works for you! ➡ Learn more about Reclamation Mastermind: www.marieladelamora.com/reclamation ➡ Follow Mariela on Instagram: @marieladelamora ➡ Connect on LinkedIn: www.linkedin.com/in/marieladelamora ➡ Visit the website: www.marieladelamora.com…

Cycle Breakers & Money Makers

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58: How to Fight for Our Communities Without Burning Out Under Trump w/ Carmen Aceves Iñiguez 56:14

6 weeks ago56:14

56:14

"With Trump already reinstating mass deportation, defunding DEI, and fueling anti-immigrant rhetoric, how do we advocate for our communities, serve our people AND fight for change—without burning ourselves out in the process? In this powerful episode, I sit down with my Reclamation Mastermind client, Carmen Aceves Iñiguez—a licensed psychotherapist, certified leadership coach, and systems change strategist—who has spent over 30 years working across movements for immigrant rights, labor justice, LGBTQ advocacy, and leadership development. As a queer first-gen Xicana, Carmen’s work bridges therapy, coaching, and organizational strategy to help individuals and teams create change from the inside out. Together, we tackle: - 🔥 How history is repeating itself and what leaders need to know about resisting systemic oppression - 🚨 The dangerous resurgence of anti-immigration policies—including mass deportations and racist, white supremacist agendas under President Trump that directly target our Latino communities - 🌱 Why community and co-regulation are the antidote to fear and burnout - 🏛️ The impact of political shifts on our work, leadership, and personal well-being - 🛑 Why self-preservation is a radical act and how to hold space for others without depleting yourself - 📖 The critical role of knowledge and history in dismantling oppression and reclaiming our power If you’ve been feeling overwhelmed, questioning how to lead in these times, or struggling to find ways to sustain your impact without exhausting yourself—this episode is for you. 🔗 Follow Carmen: - Instagram: @_colibricoaching - LinkedIn: Carmen Aceves Iniguez Learn more about Reclamation: www.marieladelamora.com/reclamation Connect with Mariela: - 🌍 Website: www.marieladelamora.com - 📲 Instagram: @marieladelamora - 💼 LinkedIn: Mariela De La Mora…

Cycle Breakers & Money Makers

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59: How Carmen grew by 45% and booked out by removing offers and strategies 51:16

6 weeks ago51:16

51:16

The fastest way to growth actually requires you to remove what’s weighing you down and doing LESS before you do MORE. In my client Carmen's case, she came into Reclamation thinking she wanted to scale her group program because that's the primary example of success she saw. But in the program, she realized there were much easier, more profitable opportunities knocking at her door. In fact, Carmen wasn’t even looking for a mastermind when she heard me speak on a podcast. But within 24 hours, she already knew she was joining Reclamation—before we even got on a call. That’s how thought leadership pre-sells your offers. When your message is strong, your ideal clients know they belong in your space before you ever speak to them. Carmen Aceves-Iñiguez is a Queer first-gen Xicana, licensed psychotherapist, Certified Leadership Coach, systems change strategist, consultant and a mom of two. Inside the mastermind, she realized her biggest opportunities were in B2B coaching and consulting—built on relationships and referrals—which was the real key to growing sustainably and being present with her wife and kids. By letting go of her group program and deprioritizing marketing strategies she didn’t need, Carmen was able to: ✔️ Shift her focus to B2B coaching & consulting while balancing her therapy caseload ✔️ Book out her 1:1 coaching and grow her six-figure business by 45% ✔️ Hit a $75K August without constantly selling ✔️ Make "Delulu mindset" permanent by trusting her demand instead of forcing strategies that weren’t aligned If you’ve ever questioned whether you need to do more—or simply realign with the demand that already exists—this episode is for you. Doors to Reclamation open Feb 18th! Join my free webinar to learn how to Book Out Without Burnout Through Thought Leadership while creating space for family, travel, and sabbaticals. 📅 Tuesday, February 18th ⏰ 3 PM PST | 6 PM EST 🔗 Sign up at the link in bio…

Cycle Breakers & Money Makers

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57: The Pressure to Keep Winning: My Raw Take on Navigating Depression & ADHD Burnout after Rapid Growth 30:29

7 weeks ago30:29

30:29

This is the most personal and unfiltered episode I’ve ever recorded. No notes. No outline. Just me, sharing the truth about the last six months of my life and business. I had my biggest launch ever—$176K. My mastermind filled with 19 incredible clients. On paper, I had “arrived.” So why did I feel like I was drowning? This episode is about: ✔️ The ADHD burnout I didn’t see coming and how it hit me after scaling my business ✔️ Why success actually triggered more fear and pressure, not confidence ✔️ How I learned to slow down without self-sabotaging my revenue ✔️ The identity crisis of a first-gen daughter who built everything from scratch ✔️ Motherhood, emotional labor, and why I finally let myself rest ✔️ The moment I realized my daughter needed me more than my business did I’m bringing you behind the scenes of my hardest season in business yet, and how I’m emerging from it with more clarity, trust, and alignment. If you’ve ever felt the weight of your own success, struggled to slow down, or you’re questioning how to sustain your business in a way that truly supports you—you’re not alone. This conversation is proof that growth doesn’t have to come at the cost of your well-being. Inside Reclamation, we build businesses that support our lives, not consume them. And if you’re ready to step into thought leadership, refine your strategy, and create more spacious success, I’d love to invite you to my free webinar: 📅 Book Out Without Burnout Through Thought Leadership ⏰ Tuesday, February 18th | 3 PM PST | 6 PM EST We’ll talk about what actually moves the needle in your business—and what you can stop worrying about. Because sustainable success starts with knowing what’s necessary and what’s noise. 🔗 Sign up at the link in bio.…

Cycle Breakers & Money Makers

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55. Why off-the-shelf marketing strategies fail (and what to do instead) w/ Kierra Conover 1:00:45

8 weeks ago1:00:45

1:00:45

If you’ve ever joined a coaching program hoping to borrow your coach’s strategy—only to feel frustrated when it didn’t work for you—this episode is for you. I’m joined by my Reclamation client Kierra Conover, who breaks down the biggest misconceptions about marketing strategy, why cookie-cutter approaches fail, and how true strategy should be a byproduct of your own business data—not someone else’s success formula. Kierra is the founder of KLC the Studio, a boutique marketing agency that helps service providers, coaches, and product brands sell their offers with data-backed messaging. With over seven years of experience leading billion-dollar campaigns for brands like Banana Republic and The Gap, managing campaigns featuring Gwyneth Paltrow and Kanye West, Kierra knows firsthand why so many marketing strategies feel clunky—and why strategy should actually bring you peace. Kierra also shares her journey from corporate marketing to entrepreneurship and how she overcame systemic challenges as a black woman in the fashion industry. From merchandising Safeway’s holiday displays with her mom (when she was a kid) to managing campaigns for celebrities, she's had an eye for branding since the start. In this episode, we break down: 🔥 The #1 reason most marketing strategies fail (and why they weren’t actually strategies to begin with) 📊 How data (both hard numbers and what your audience tells you) should shape your marketing 🚀 Why the same ideal client buys different offers in completely different ways ⚡ The difference between coaching and consulting—and why hiring the wrong kind of support will keep you stuck 💡 How Kierra pivoted her own business model while in Reclamation to achieve 80% client retention and land clients with five-figure annual value! If you’ve ever felt like you’re doing everything “right” but still not seeing the results, this episode will be the clarity you need. Learn more about Kierra: ➡️ Instagram: @klcthestudio ➡️ Website: klcthestudio.com ➡️ Podcast: Data Over Drama Learn more about Reclamation Mastermind: 📌 www.marieladelamora.com/reclamation Connect with Mariela: 🔗 Website 🔗 Instagram 🔗 LinkedIn…

Cycle Breakers & Money Makers

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56: From 0% to 80% retention and highest ever recurring revenue: Kierra's success in Reclamation 1:03:59

8 weeks ago1:03:59

1:03:59

When my client Kierra joined Reclamation, she was exhausted from trying to fit into traditional coaching spaces that didn’t understand her business model as a marketing agency owner. Despite her years of marketing experience, she found herself questioning everything — frustrated by declining sales, messaging that wasn’t landing, and an offer that wasn’t converting. But she turned it all around inside the program. In this episode, Kierra shares her unfiltered journey inside Reclamation, including: 🛑 Why she almost didn't join because she isn’t First Gen and wasn’t looking for a mindset or feelings-heavy program—but realized Reclamation was * also * the ONE room where a marketer could get true thought partnership from another marketer, not cookie-cutter strategies 💡 How she pivoted her business model and went from 0% client retention to 80% retention 💰 The shift that led to five-figure clients and her highest-ever recurring monthly revenue 🎯 The moment she realized she was arguing with how her audience buys —and the change that turned everything around 🤝 Why finding the right community and a true Mastermind accelerated her growth in ways she never expected This is for you if you’ve ever felt like you’re second-guessing your own vision. Kierra’s story will show you what’s possible when you stop trying to fit into someone else’s strategy and start building from your own genius. 🔗 Learn more about Reclamation: www.marieladelamora.com/reclamation 📲 Let’s connect! Instagram | Website | LinkedIn…

Cycle Breakers & Money Makers

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54. Breaking free from religious & relationship trauma through self care w/ Natalia Lopez-Thismon 50:27

22 weeks ago50:27

50:27

Private coaching is now open, with expanded options from 3-6 months: Apply here to schedule your call . In this episode, I'm joined by my private client Natalia López-Thismón. Trigger warning for those of you who have experienced emotional abuse either in a relationship or have experienced religious trauma. Natalia is a life coach, women's circle, and rites of passage facilitator dedicated to helping Latinas who feel stuck in lives they don’t want regain the radical self-trust to rewrite their stories, by developing the skill of self trust. Her journey with self-care began during her divorce in 2015 when she discovered the power of caring for herself—a practice she had rarely seen modeled by the women around her due to cultural norms that discourage women from prioritizing their own needs. As the eldest daughter in a Puerto Rican and Venezuelan family, Natalia is committed to breaking this cycle and creating new narratives for herself and others. She views self-care as a radical act of healing and the first step toward developing self trust. In this episode, Natalia shares her personal story of navigating a strict upbringing, how Marianismo impacts women's self trust, leaving an abusive marriage and ultimately her church. And it all started with self care, which allowed Natalia to develop the self trust needed to rewrite her story one decision at a time - a process she now walks her clients through. But we're not talking bubble baths and massages. Natalia illustrates how self-care is more about taking care of yourself starting from your most basic needs vs the commercialized version we often get sold. Get in touch with Natalia: Download the Self Care Menu + Self Care to Self Trust email series Instagram TikTok Episode takeaways Cultural expectations can heavily influence identity. Marianismo promotes self-sacrifice at the expense of women's self trust How and when religious conditioning can create barriers to self-trust. Leaving an abusive relationship was easier once self care rewired Natalia to trust herself Self-care leads to increased self-trust. Small promises to yourself build self-trust. Self-care is a revolutionary act of healing. Self-care is not about luxury and buying things Chapters 03:00: Cultural Expectations and Marianismo 06:05: The Impact of Religion on Identity 11:59: The Turning Point: Leaving an Abusive Marriage 20:57: Building Confidence Through Self-Care 32:21: The Connection Between Self-Care and Self-Trust 41:44: Introducing the Self-Care Menu Tool 52:24: Self-Care as a Revolutionary Act…

Cycle Breakers & Money Makers

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53. Problem Solving When You’re Not Getting the Results You Want 27:26

25 weeks ago27:26

27:26

This year has been hard for a lot of businesses. Whether it's financially, emotionally, business model wise, etc., hitting a rough patch in business feels high stakes - because it is. So how do you problem solve when your nervous system is going into fight, flight, or freeze? Sometimes, our emotions make us believe we don’t already have the answers to our problem. But that's not actually true. Problem solving and decision making are leadership skills that you can get coached on. With 15 sun skills, they are the top 2 EQ skills that come up with my clients. So today, I'm going through 6 steps to problem solve when things aren't going your way in business. Here's a quick sneak peak: 1. Identify the circumstance or thing you are struggling with Remember, you can solve for facts, not thoughts. So be careful how you're framing this! 2.Identify the emotion you have towards it. Let it be okay that it’s there. 3.Ask yourself: what’s the real problem: is there actually a problem to solve or just a feeling to feel? 4.Neutralize the problem 5. Put all of your options on the table, even if you don’t like them. If you’ve decided there’s a PROBLEM to solve not just a feeling to feel you HAVE to do something different. Or, make peace with the problem being there. 6.Just get into MOTION Finding your way out of the fog doesn’t happen when you stand still, you have to walk around Tune into this episode if you're feeling a bit discouraged in your life and business lately. I think you'll feel a renewed sense of possibility and movement after listening! Connect with me: Instagram Website LinkedIn…

Cycle Breakers & Money Makers

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52. 5 Ways to Attract Higher Level Clients and Opportunities 39:35

26 weeks ago39:35

39:35

Have you ever felt like you're trying to convince people that your offers are "worth it"? Well, the problem is probably not your offers, it's your messaging. You know the power of the transformation you provide for clients! So together, let's lock down marketing that helps you skip right past price objections and unaligned clients. In today's episode, I want to give you the tools you need to attract totally aligned clients through your messaging. Imagine you're on stage and you have people sitting in the front row, all eyes on you. But you also have others sitting in the middle talking to each other, going to get popcorn, standing by the wall chatting, and you've even got people who haven't entered the theater at all. Ask yourself: who are you talking to? Are you going to expend all your energy trying to reach the people at the popcorn stand? Or will you opt to speak to the people that are already listening? If you decide you're ready to talk to directly to the people in the front row, this episode is for you. Because at the end of the day, getting specific about who you help will make it possible for you to make a bigger impact. And getting intentional about how you speak to them will make it easier to call them into your space. Here's 5 ways to attract higher level clients and opportunities: Imagine your best clients when you write and when you make decisions in your business. Think of the most sophisticated problems you solve and who has them Watch your tone. Speak to them with respect in your marketing. You HAVE to start do more than centering your own success story in your marketing. More thought leadership and context. Less right vs wrong. And bonus points for using your thought leadership to gain Third Party Credibility! Connect with me: Instagram Website LinkedIn…

Cycle Breakers & Money Makers

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51. 6 Steps to Make Visibility Feel Easier as a WOC 36:08

27 weeks ago36:08

36:08

If you're going to land speaking opportunities (using the tips from my episode #50), you're going to have to get comfortable being visible. And here's the thing: Women of Color don't have an ability problem, they have a visibility problem. Think about it, who do you usually see portraying the CEOs of companies on screen? Usually, a white man. Sometimes a white woman. Visibility is often needed to make more money. And I want to be really intentional about not making a systemic issue a mindset issue. Let's be clear: Visibility is hard because of oppression, note because it's a personality trait. Even my super successful ex corporate women who climbed the ladder are not immune to this. I coach women who are Directors at Google, who have been SVPs, who worked for the United Nations. And across the board, visibility is hard for us. Being seen can feel unsafe because we've been overly criticized for out natural way of being and had unforgiving standards put on us growing up. So here's 7 steps to make visibility easier: Acknowledge the emotion. Validate why it’s hard. Ask LESS of the thing you’re doing. What do I need in order to increase my capacity to do this? Rank visibility in terms of what you have the capacity for. Embrace it as a journey vs destination. Tune in to episode 51 for the why and how behind each of these steps! Connect with me: Website Linkedin Instagram…

Cycle Breakers & Money Makers

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50. How to Get Approached to Speak in the Next 30 Days 27:16

28 weeks ago27:16

27:16

Today's topic is inspired by the celebration of two major things: Hispanic Heritage Month and reaching episode 50 of Cycle Breakers and Money Makers! I know that Hispanic Heritage Month brings a lot of opportunity for speaking engagements, if you know how to play your cards right. So in today's episode, I'm breaking down how to be approached to speak in the next 30 days without having to individually pitch yourself. We'll start with how to find aligned opportunities in the first place. Because here's the thing: right now, a lot of the public calls for speakers are nothing but engagement bait. So how can you move with intention so you know you're not wasting your time? Then, I'll lay out a step by step process for actually landing the speaking engagements that will move the needle for your career. A lot of people pitching with good intentions are falling flat and losing opportunities because they're missing crucial steps. So by the end of this episode, I want you to feel totally prepared to go out there and land real opportunities that actually ALIGN with your values and your ideal audience. Because I don't believe that just ANY visibility is good visibility. In this episode, I'm chatting about: The 3 speaking topics + 3 teaching topics to come prepared to pitch How to avoid engagement bait and find the right opportunities Creating an "I Help" statement for you as a speaker What to do once you actually land a gig Connect with me: Instagram Linkedin Website…

Cycle Breakers & Money Makers

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49. How I Made My First Half a Million Through Story and Google Docs 33:39

29 weeks ago33:39

33:39

I made my first half a million without formulaic strategies that we're constantly told we "need" to make money. My posts didn't have call to actions and my website didn't feature my offers. So how did I do it? That's what we're digging into today. I literally had friends asking me "Mariela, how are you selling out? I feel like I never see you selling." Here's the thing: when we get so caught up in templates and strategies, we can forget the power of storytelling, simplicity, and authenticity in business. I turned my sales call notes that were living in a Google doc into a whole coaching program outline. It starts with the power of attention. This google doc eventually allowed me to support a five figure offer and stay booked out 3-4months ahead of time! Some of the bells and whistles that are touted as "non-negotiables" are actually more like the cherry on top. Your business can thrive before you have the professional branding, omni-channel marketing, and a full team. Here are the things that were actually non-negotiable for me to create 80K in two months before: Thought leadership and speaking to a true gap. I led with my stories and repeated them often. I let myself be human > expert. Instead of repeating a promise over and over, I spoke to one person one problem, and one person one possibility at a time. Possibility aware vs problem aware. I taught them how to show up to the decision of working with me. Connect with me: Instagram Linkedin Website…

Cycle Breakers & Money Makers

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48. How to Get Yourself on Board to Do Sh*t That Scares You 35:39

30 weeks ago35:39