Episode 3 | The Dental SOP Success with Laura Johnston

The Give

Meet Laura Johnston from My dental SOP, a community dedicated to helping dental DSOs and offices run smoothly and joyfully. We'll explore how Laura and her team tackle important discussions that keep things moving forward. Laura shares insights into her platform's impact on dental groups and leaves us with her must-have handbook. Don't miss it!

[01:55 - 05:44 ] How has your learning changed from your early years vs today?

Laura talks about changes in learning and info access. She likes podcasts, reads, and values personal growth through events like Dental Entrepreneurial Women. Emphasizes implementing learned concepts, especially in practical contexts like dental teams using Standard Operating Procedures.

[06:04 - 09:26] How have you developed a winning mindset and what are some of the techniques or practices you use to overcome self-doubt or limiting beliefs?

In overcoming self-doubt and limiting beliefs, Laura mentions her mindset coach, Chuckie Akobe, who taught her techniques like starting with the end in mind, using a gratitude journal, and practicing guided meditation and visualization. She emphasizes four basic instructions: releasing the past, clarifying vision, developing habits through thought and action, and maintaining focus and momentum. Laura follows the teachings of Napoleon Hill and stresses the importance of surrounding oneself with accomplished individuals. She and her team prioritize paying it forward and inviting impactful individuals into the room, emphasizing the significance of an attitude of service.

[09:26 - 10:58] What are the tools you use to work through change, uncertainty or disruption as it’s happening in real time.

In dealing with real-time change, uncertainty, or disruption, Laura relies on tools like breathing and meditation to manage stress. She values collaboration with her partner and team for feedback and brainstorming. Laura emphasizes the importance of having clear standard operating procedures (SOP) as a foundation for agility and innovation. She acknowledges initial reluctance to SOPs but highlights their role in providing a stable foundation, making them essential for any business owner or professional, even if they initially seem like additional work.

[10:59 - 13:24] What should people expect when they enter your reality?

Laura wants to make sure that entering the world of SOPs doesn't feel like more work but provides a helpful solution. The company promises clarity and exceeding expectations for clients, whether they're a solo practitioner or part of a larger organization. Building relationships is crucial, and Laura emphasizes the importance of delivering on promises. For a dentist or DSO, the key surprise might be the positive transformation it brings to their team or office, introducing changes they might not have known about before.

[15:30 - 18:09] What are you working on right now that will take place over the next 12 mos that excites you?

Laura is excited about the recent launch of her dental SOP solution, which was developed to address the challenges faced by dental teams in maintaining efficiency. In addition to the product launch, her team plans to attend eight industry conferences over the next year, including events like the Midwinter Dental Conference, Dental Success Summit, and ADOM. They aim to stay engaged not only within their industry but also in various areas like marketing. There's a mention of a potential live workshop for DSOs, showcasing the cross-application of knowledge from different fields.

Here’s the give of Laura today for the listeners at the podcast: https://thesuccessfinder.com/articles/laura-johnston