Abe Smith: Going Global with SaaS Sales

Sound Bites with Bill Binch

Abe Smith, head of international at Zoom, joins Bill and special co-host Neeraj Agrawal, Battery Ventures general partner, to delve into the intricacies of global expansion, strategies for entering new markets and the benefits of incorporating advanced features of digital tools like Zoom into global sales strategies.

08:35 Strategies for International Expansion

19:28 The Importance of Localizing Business Operations

25:45 Different Approaches to International Expansion

35:09 Timing and Considerations for Entering a New Market

44:19 The Role of Leadership in Global Expansion

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