We're trying something different this week: a full post-show breakdown of every episode in the latest season of Black Mirror! Ari Romero is joined by Tudum's Black Mirror expert, Keisha Hatchett, to give you all the nuance, the insider commentary, and the details you might have missed in this incredible new season. Plus commentary from creator & showrunner Charlie Brooker! SPOILER ALERT: We're talking about the new season in detail and revealing key plot points. If you haven't watched yet, and you don't want to know what happens, turn back now! You can watch all seven seasons of Black Mirror now in your personalized virtual theater . Follow Netflix Podcasts and read more about Black Mirror on Tudum.com .…
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Content provided by Devin Bramhall & Margaret Kelsey, Devin Bramhall, and Margaret Kelsey. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Devin Bramhall & Margaret Kelsey, Devin Bramhall, and Margaret Kelsey or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Don't Say Content
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Content provided by Devin Bramhall & Margaret Kelsey, Devin Bramhall, and Margaret Kelsey. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Devin Bramhall & Margaret Kelsey, Devin Bramhall, and Margaret Kelsey or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Marketing and business strategy podcast for executives and marketing leaders who want to improve outcomes from marketing.
Marketing veterans Devin Bramhall (Animalz, Help Scout) & Margaret Kelsey (InVision, OpenView) use their combined 20+ years of experience to increase the business impact of marketing by creating shared understanding of its purpose and outcomes among marketing leaders, founders/CEOs & others in the C-suite.
- Join us for in-depth conversations about B2B marketing behind the scenes:
- How to run effective marketing teams
- Hiring best-in-class marketing teams
- Marketing strategy: Product-led Growth (PLG), Community marketing, Influencer marketing, micro influencers
- Trends in B2B marketing: AI, TikTok, YouTube, LinkedIn, social platforms, email, and more
Created in partnership with Share Your Genius
An award-winning B2B podcast production company: https://www.shareyourgenius.com/
85 episodes
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Mark all (un)played …
Manage series 3556092
Content provided by Devin Bramhall & Margaret Kelsey, Devin Bramhall, and Margaret Kelsey. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Devin Bramhall & Margaret Kelsey, Devin Bramhall, and Margaret Kelsey or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Marketing and business strategy podcast for executives and marketing leaders who want to improve outcomes from marketing.
Marketing veterans Devin Bramhall (Animalz, Help Scout) & Margaret Kelsey (InVision, OpenView) use their combined 20+ years of experience to increase the business impact of marketing by creating shared understanding of its purpose and outcomes among marketing leaders, founders/CEOs & others in the C-suite.
- Join us for in-depth conversations about B2B marketing behind the scenes:
- How to run effective marketing teams
- Hiring best-in-class marketing teams
- Marketing strategy: Product-led Growth (PLG), Community marketing, Influencer marketing, micro influencers
- Trends in B2B marketing: AI, TikTok, YouTube, LinkedIn, social platforms, email, and more
Created in partnership with Share Your Genius
An award-winning B2B podcast production company: https://www.shareyourgenius.com/
85 episodes
All episodes
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Don't Say Content
1 Content Is Overrated, Community Is Everything 36:26
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Play Later Play Later Lists Like LikedBuilding a community isn’t as simple as posting content and hoping for the best. It’s about real connections, authentic conversations, and making people feel like they’re part of something bigger than just your brand. In this episode, Devin and Margaret explore what it really takes to build a community-driven brand, the challenges that come with it, and why it’s way more than just the “marketing tactics” you read about. They break down how to foster genuine relationships and why understanding your audience is the key to it all. Because in the end, real community is about showing up, being human, and letting people be part of something meaningful. Resources: Subscribe to our newsletter: https://www.dontsaycontent.com/ Created in partnership with Share Your Genius: https://www.shareyourgenius.com/…
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B2B buyers used to be wowed by a sleek product demo and a well-placed buzzword. Now? They’re rolling their eyes at your AI-powered, next-gen whatever. The reality: your buyers have changed. They’re more diverse, more skeptical, and they don’t care about your shiny tech unless it actually solves a problem. They grew up with software, they expect it to just work, and they see through the fluff. So why are so many marketers still selling like it’s 2015? In this episode, Devin and Margaret get into what’s actually shifting—generational shifts, demographic changes, the great wealth transfer—and why this is the biggest opportunity since SEO became a thing. If you want to keep up (or at least not get left behind), it’s time to rethink your playbook. Resources: Subscribe to our newsletter: https://www.dontsaycontent.com/ Created in partnership with Share Your Genius: https://www.shareyourgenius.com/…
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1 Let Go, You Control Freak (Your Team Will Thank You) 46:14
46:14 Play Later Play Later Lists Like Liked46:14
Play Later Play Later Lists Like LikedControl and creativity don’t always play nice together—especially when you’re leading a team. Knowing when to hold tight to your vision and when to let go is a balancing act that even the best struggle with. Some leaders micromanage every detail, others delegate so freely they lose sight of the bigger picture. And somewhere in between? That’s where the magic happens. So how do you trust someone else to take the reins without losing the essence of what makes the work great? And how do you know when it’s time to step back versus step in? In this episode, Devin and Margaret explore the messy reality of creative control, why it’s so easy to cling too tightly, and how data can help cut through your own bias. Because good leadership means making yourself less necessary. Resources: Subscribe to our newsletter: https://www.dontsaycontent.com/ Created in partnership with Share Your Genius: https://www.shareyourgenius.com/…
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1 The LinkedIn Plagiarism Olympics: And the Gold Medal Goes To… 37:01
37:01 Play Later Play Later Lists Like Liked37:01
Play Later Play Later Lists Like LikedStealing ideas is as old as time, but in the age of AI and content overload, the lines between inspiration and straight-up plagiarism blur. Some folks remix, some give credit where it’s due, and some? They copy-paste, cross their fingers, and hope no one notices. When someone lifts your words, runs them through ChatGPT, and then presents them as their own—without even a casual nod in your direction—it begs the question: where do we draw the line? And more importantly, why is it so damn hard for some people to just own up to it? In this episode, Devin and Margaret get into a wild story of a LinkedIn post gone rogue and the frustrating reality of getting credit for your work (especially as a woman). They also dig into the emotional labor of thought leadership, the myth of originality, and why sometimes the best response is just… not showing up to the fight. Resources: Subscribe to our newsletter: https://www.dontsaycontent.com/ Created in partnership with Share Your Genius: https://www.shareyourgenius.com/…
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1 Personal Branding: You’re (Still) Overthinking It 40:45
40:45 Play Later Play Later Lists Like Liked40:45
Play Later Play Later Lists Like LikedWhat does personal branding actually do for individuals today—especially in a world where trust in institutions and executives is fading? Personal branding is your reputation. As tech evolves and channels shift, your reputation is your leverage. Yes, even in B2B. Actually, especially in B2B. Like it or not, you already have a personal brand—even if you’re not actively building it on social. And no, you don’t need to be an “influencer” for this to matter. Resources: Subscribe to our newsletter: https://www.dontsaycontent.com/ Created in partnership with Share Your Genius: https://www.shareyourgenius.com/…
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Fame is a rat race both to reach and then maintain. It’s not for everyone. But these days, folks who want to support themselves as content creators or “influencers” kinda have play the fame game. Only instead of hiring a PR team to stay in the zeitgeist, they have to become constant content machines and algorithm strategists to earn the popularity badge of engagement and make money. But what if you want to be seen and known and involved without living your whole life “on stage”? Influence - the real kind - is a middle ground, and it’s how Don’t Say Content became popular and sustainable and fun for us. It’s an asset of value to our listeners, to sponsors, and to us as a creative outlet. Having an influential podcast means we can be consistent, not constant. And that feels pretty good. In this episode, we’re breaking down why chasing constant visibility isn’t the only way to build a brand and how you can achieve still influence without having to be everywhere all the time constantly forever. Because let’s be real—sometimes the most powerful move is knowing when to say “best of luck on your future endeavors.” Resources: Subscribe to our newsletter: https://www.dontsaycontent.com/ Created in partnership with Share Your Genius: https://www.shareyourgenius.com/…
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Are websites still pulling their weight in B2B marketing, or are we all just clinging to the past? In this episode, we’re throwing a little shade at outdated digital strategies and breaking down the chaos marketers face today—think shifting customer behaviors, the AI takeover, and the sneaky lies your web metrics might be telling you. We’ll get into what’s actually working (spoiler: word-of-mouth is still the GOAT) and what’s long overdue for a refresh. Plus, we’re answering listener questions and serving up no-BS takes on where to focus your energy. If you’ve ever wondered whether your website is a hero or a money pit, this convo will make you look at your digital playbook in a whole new way. Resources: Subscribe to our newsletter: https://www.dontsaycontent.com/ Created in partnership with Share Your Genius: https://www.shareyourgenius.com/…
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All marketers have heard absurd statements from bosses and co-workers. In this episode, we’re sharing stories from marketers about the hilarious and downright baffling requests, feedback and mandates they’ve gotten from on high: bosses and others in the C-suite, clients, know-it-all VCs and the beloved tech teams who think they can do marketing better. From unrealistic expectations to bizarre feedback (like, “make it more magical”), we take a look at the moments that will make you lift a brow. Resources: Subscribe to our newsletter: https://www.dontsaycontent.com/ Created in partnership with Share Your Genius: https://www.shareyourgenius.com/…
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Are we really at peak content? An IG story is an IG story. A TikTok is…well, a TikTok. Calling everything content isn’t exactly strategic. It’s time to move away from lumping everything into one pile and treat our creations with more intention. When you stop thinking about just creating “content” and start thinking about the message, medium and outcome, you realize there’s still room to create something unique that your customers and community have never seen before - and find valuable. Resources: Subscribe to our newsletter: https://www.dontsaycontent.com/ Created in partnership with Share Your Genius: https://www.shareyourgenius.com/ Ideas Are Scary commercial: https://youtu.be/LG2oaGh0jmk?si=3YgVH4ln0OAMy0E7…
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Has your latest challenge reshaped your definition of success? If yes, you’ve likely unlocked a deeper level of growth. If not, it might be time to consider a new perspective.In a society fixated on constant achievement and proving our worth, what if the toughest moments—like surviving cancer twice—are the ones that teach us to embrace imperfection, laugh more freely, and trust the process? In this bonus episode from the podcast 1,000 Routes with host Nick Bennett , Devin opens up about making bold career pivots and how her battle with cancer transformed her outlook on work and life. She also shares lessons on building a career that aligns with personal values, advocating for yourself in challenging times, and staying motivated through life’s toughest seasons. Resources: Subscribe to our newsletter: https://www.dontsaycontent.com/ Created in partnership with Share Your Genius: https://www.shareyourgenius.com/ Subscribe to the 1,000 Routes Newsletter: https://1000routes.com/ Full Stack Solopreneur Roadmap https://fullstacksoloroadmap.com/…
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1 You Sure Know How To Work That High-Quality Content 39:28
39:28 Play Later Play Later Lists Like Liked39:28
Play Later Play Later Lists Like LikedDid your content marketing achieve its intended outcomes? If YES, then it’s quality. If NO, then it’s not quality. B2B marketers are obsessed with “quality” content. Some are obsessed with The Style Guide and are incensed by a missing comma (especially if it’s Oxford). Many are obsessed because they are stuck in an unofficial yet ongoing companywide debate about what makes High Quality Content and can’t get anything out the door. Ultimately, defining quality content marketing should be as simple as: did it work? In this episode, we’re exploring the messy truths about quality, style, and why perfection isn’t always the goal. Because let’s face it—success is about being effective, unique, and embracing the beautiful chaos. Not perfection. Resources: Subscribe to our newsletter: https://www.dontsaycontent.com/ Created in partnership with Share Your Genius: https://www.shareyourgenius.com/…
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Ever feel like content marketing comes with way too much drama? Same, bestie. In this episode, we’re taking a closer look at those so-called “emergencies”—typos, broken links, chaotic launches—and letting you in on a secret. It’s never life or death. We’re going to share relatable stories of missteps, embarrassing moments, and the occasional PR hiccup. Because let’s be real—most “emergencies” are just overreactions to everyday challenges. Content marketing has its chaotic moments, but most of what we call crises are just opportunities to regroup, rethink, and laugh about it later. Resources: Subscribe to our newsletter: https://www.dontsaycontent.com Created in partnership with Share Your Genius: https://www.shareyourgenius.com…
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We meant to record an episode on influence vs fame, but instead we had it out about life in general right now and what we’re doing to thrive and cope. We know other folks are experiencing their own deluge of circumstance, so as per usual, we’re broadcasting our own closet monsters in the hopes that ya’ll might benefit. Expect stories about giving up perfection, letting go of the need to control, and why it’s not about doing more—it’s about doing what feels true to you . (It could also be about doing absolutely nothing at all, which Devin has been leaning into lately.) We’re breaking down the chaotic moments that come with trying to “have it all”—satisfaction, stability, and - maybe a little more often - a sense of peace. From setting boundaries to creating our individual definitions of “success”, we’re going into 2025 skeletons out and ready to face the big hairy monsters head-on. Resources: Subscribe to our newsletter: https://www.dontsaycontent.com/ Created in partnership with Share Your Genius: https://www.shareyourgenius.com/…
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Don't Say Content
1 B2B Content is Dead (Just Kidding, But We Need to Talk) 36:31
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Play Later Play Later Lists Like LikedNobody wants to think outside the box anymore, and it is so boring! While creators and solopreneurs have incorporated video, AI, newsletters, partnerships and more to diversify their product offerings and growth strategy, executives in B2B continue cowering behind old growth tactics. While these execs complain about diminishing returns from SEO, social and paid channels, brave and curious brands are empowering their marketing teams to experiment. They welcome community-forward tactics with qualitative impact measurements. They understand that exponential growth often comes from the intangible, so confining their creative and critical thinkers the same old linear marketing activities will only achieve the predictable. According to Semafor’s business reporter, Liz Hoffman, “A world that’s more fractured, risky, and dynamic affords the opportunity to zig where others zag.” Time to learn some new dance moves. Resources: Subscribe to our newsletter: https://www.dontsaycontent.com/ Created in partnership with Share Your Genius: https://www.shareyourgenius.com/…
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In this replay episode, we dive into fear and what it can do when left unresolved. And spoiler alert, it keeps us from being productive, connecting with others, and ultimately from personal and career growth. It also never goes away and in fact, can become an even bigger obstacle as you progress in your career. Whether you work for yourself, run a team or a company, fear surfaces over and over to present unique challenges. But when you learn how to work with fear, it can lead to a kind of bravery and curiosity that transforms your creativity and career. So we invited fear to the table for a little chat. Listen as we share our experiences navigating fear professionally and personally, publicly and privately, alongside each other and their most trusted community (including some top-tier advice from Momma Bramhall). Resources: Subscribe to our newsletter: https://www.dontsaycontent.com/ Created in partnership with Share Your Genius: https://www.shareyourgenius.com/…
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