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WTW023 What's the worst that can happen to Gemma Went founder of the Lighthouse Academy?
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Today on the podcast, Suzanne is delighted to have Gemma Went, an online business mentor, with a focus on helping online business owners to create the foundations that allow them to scale. She also trains and certifies online business coaches and consultants in the methods she’s been using for almost a decade and is founder of the Lighthouse Academy.
This episode covers so much … as Suzanne and Gemma go into the various benefits of trademarking, some of the potential drawbacks of waiting, as well as some of the nuances involved with ensuring you’re protected wherever you intend to do business. Gemma also shares how she’s managed to save a small fortune on legal costs where trademarks are concerned.
Finally, Gemma shares her concerns with Suzanne surrounding defamation and how to properly protect herself from that, as well as what could happen if Gemma could no longer work within her business. If you run an online business, plan to trademark anything in the near future, or are the face and main facilitator of your brand, this episode is well worth a listen.
In this episode:
[1:34] What does Gemma help people do as an online business mentor?
[4:33] What are some of the things Gemma has trademarked within her business?
[7:22] Possible outcomes of waiting too long to trademark something within your business and what happens if someone tries to use something you’ve trademarked already.
[12:07] Suzanne shares the costs of registering your trademark in various jurisdictions, as well as the benefit of doing so.
[18:33] Is defamation the worst thing that could happen in Gemma’s business? How would she protect herself against that?
[29:04] What happens if Gemma can no longer work within her business?
Learn more about Gemma:
If you would like access to all of the resources mentioned in this podcast, please visit:
www.suzannedibble.com/podcastresources
The contents of this podcast are provided for information purposes only and are not intended to amount to advice. You should not rely on any of the contents of this podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this podcast. Suzanne Dibble and Niche Legal Solutions Limited disclaim all liability and responsibility arising from any reliance placed on any of the contents of this podcast (other than in relation to matters for which is not legally permissible to disclaim liability)
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