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Ep 2 Cory Hansen - A Lot of Marketers are Frustrated Creatives
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We continue the conversation with Nike veteran Cory Hansen, who has spent his professional life crafting art from words. In this episode, we talk about some of his favorite work charged with emotional appeal and about the benefits of having his scripts voiced over by none other than the Shoe Dog himself - Phil Knight. You'll also learn why other people taking credit for your work can in fact be a great opportunity. And if you wonder why this master of words doesn't believe in being on social media, make sure you listen until the end.
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