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How to Price Your Services as an OBM: Hourly vs Retainer vs Packages

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Manage episode 407499009 series 3561227
Content provided by Leanne Woff. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Leanne Woff or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode of The Audacious OBM, we discuss the biggest struggle of OBMs - pricing. Pricing is ever-evolving, and there is no one right way. We'll look at different pricing options, including value-based pricing, hourly rates, retainer, and packages, and their benefits and pitfalls. We will also discuss how to increase prices and considerations for pricing, such as what's included and what things you need to be thinking about. We focus on hourly rates, retainers, and packages of hours, and explore what they include and the limitations they have. Our favourite pricing method is value-based pricing in packages.

  continue reading

53 episodes

Artwork
iconShare
 
Manage episode 407499009 series 3561227
Content provided by Leanne Woff. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Leanne Woff or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode of The Audacious OBM, we discuss the biggest struggle of OBMs - pricing. Pricing is ever-evolving, and there is no one right way. We'll look at different pricing options, including value-based pricing, hourly rates, retainer, and packages, and their benefits and pitfalls. We will also discuss how to increase prices and considerations for pricing, such as what's included and what things you need to be thinking about. We focus on hourly rates, retainers, and packages of hours, and explore what they include and the limitations they have. Our favourite pricing method is value-based pricing in packages.

  continue reading

53 episodes

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