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The Content that Counts: Building Business Assets that Compound
Manage episode 461200301 series 3562644
In this episode, we explore how artists can build lasting value in their business by focusing on assets that compound over time rather than temporary content. Learn about the "asset hierarchy" and how to strategically invest your time and energy for long-term success.
Key Topics:
- Why some business efforts provide lasting value while others disappear quickly
- The asset hierarchy pyramid: from email lists to social media
- How to build foundations that compound over time
- Strategic ways to repurpose content across platforms
- Breaking free from the "social media hamster wheel"
Actionable Takeaway:
Complete a time audit of your business activities this week. Track how much time you spend creating temporary versus lasting content, and identify opportunities to build more permanent business assets.
The Asset Hierarchy (from most to least valuable):
1. Email List - Your direct line to interested collectors
2. Website - Your digital gallery and professional home base
3. Long-form Content - Blog posts and articles that work for you long-term
4. Social Media - Discovery and engagement tool
Remember: You're not just creating content - you're building a sustainable, professional art business, one lasting asset at a time.
Find resources and more at: www.theartistsguidetobusiness.com
https://tag2b.kit.com/da1c89f2e2
Are you an artist who is excited to build your online presence?
Join my waitlist here: https://tag2b.kit.com/da1c89f2e2 to be the first to know about an exciting new, 7 day workshop that will guide you step by step through planning your website so that it not only looks great, but is a valuable business asset for years to come.
32 episodes
Manage episode 461200301 series 3562644
In this episode, we explore how artists can build lasting value in their business by focusing on assets that compound over time rather than temporary content. Learn about the "asset hierarchy" and how to strategically invest your time and energy for long-term success.
Key Topics:
- Why some business efforts provide lasting value while others disappear quickly
- The asset hierarchy pyramid: from email lists to social media
- How to build foundations that compound over time
- Strategic ways to repurpose content across platforms
- Breaking free from the "social media hamster wheel"
Actionable Takeaway:
Complete a time audit of your business activities this week. Track how much time you spend creating temporary versus lasting content, and identify opportunities to build more permanent business assets.
The Asset Hierarchy (from most to least valuable):
1. Email List - Your direct line to interested collectors
2. Website - Your digital gallery and professional home base
3. Long-form Content - Blog posts and articles that work for you long-term
4. Social Media - Discovery and engagement tool
Remember: You're not just creating content - you're building a sustainable, professional art business, one lasting asset at a time.
Find resources and more at: www.theartistsguidetobusiness.com
https://tag2b.kit.com/da1c89f2e2
Are you an artist who is excited to build your online presence?
Join my waitlist here: https://tag2b.kit.com/da1c89f2e2 to be the first to know about an exciting new, 7 day workshop that will guide you step by step through planning your website so that it not only looks great, but is a valuable business asset for years to come.
32 episodes
All episodes
×1 From Self-Doubt to Self-Worth: Presenting Your Art Professionally 21:46
1 The Content that Counts: Building Business Assets that Compound 24:06
1 Why do that? Understanding Strategy vs Tactics 24:22
1 # 27 Adding Value to Your Art Shipments: Why and How to Do It 19:54
1 #26 Courage, Self-Expression, and Community: Unlocking Your Artistic Brilliance 19:05
1 #25: Want more time to create? Add automations like these 30:24
1 #24: Unlock the Secrets to Consistent Income Streams 27:41
1 #23 Navigating the Shift: From Social Media to Email in the Artist’s Journey 36:11
1 #22: 3 Ways to Boost your Creativity by Writing Emails 25:09
1 #21. Q&A: How to Beat the algorithm and other questions answered 37:38
1 #20 Art Business Essentials: Launching with limited finances 34:42
1 #19 The top 3 website mistakes artists make 26:09
1 #18 What is holding you back? The secret to taking action towards your golas. 34:58
1 #17 The Truth about and How to Use Low Cost Items in your Art Biz 30:16
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