))
What Makes a Great AdTech CEO?
Manage episode 425679216 series 3576892
Content provided by Joe Zappa. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joe Zappa or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Co-hosts Eric Franchi and Joe Zappa dig into the evergreen question of what sets the great CEOs apart in the adtech world. Whether they’re a CEO/founder or a hired gun, a great CEO has to balance:
- Product expertise
- A GTM strategy
- Company culture and values
- Talent acquisition
We rattle off a few “shiny” CEOs that come to mind and analyze what made them so successful. If you’re curious who made the list, this episode is for you!
By the way, click here to read Auren Hoffman’s blog post on the LiveRamp acquisition.
12 episodes
Share
