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Fake Followers: Widespread problem or minor issue? EP2

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Manage episode 420768751 series 3576913
Content provided by Kubbco, Chris Kubbernus, and Jason Donnelly. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kubbco, Chris Kubbernus, and Jason Donnelly or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Are fake followers a massive problem or your next big opportunity for profit?

In episode two of the Marketing Combat Podcast, hosts Chris Kubbernus and Jason Donnelly delve into the issue of fake followers. They explore whether this phenomenon is a significant challenge undermining the authenticity of social media metrics or a clever tactic that can be leveraged for future profits. Chris and Jason examine the implications of fake followers for brands, influencers, and the social media landscape as a whole.

Is the proliferation of fake followers a widespread problem that erodes trust and skews data? Or could it be an easy way to boost numbers and attract lucrative partnerships? Does it even matter to the average user, or is it only a concern for marketers and brands?

Tune in to hear Chris and Jason's insightful debate. Who do you think made the stronger case? Was Chris’s argument about maintaining authenticity and transparency more compelling, or did Jason's perspective on strategic growth and profitability resonate with you?

Share your thoughts and tell us who won the debate in the comments!

We want to hear from you! Share your thoughts, questions, or suggestions for future episodes on our website: www.kubbco.com/podcast.

Join us for an engaging discussion and stay tuned for more episodes of the Marketing Combat Podcast!

Chapters

00:00 - Introduction and Setting the Topic 00:28 - Jason Argues the Importance of Building a Genuine Community of Engaged Followers 02:47 - Chris Discusses Followers vs. Engagement and Why It's Bad 03:54 - Talk to 1000 People About Your Niche04:41 - The Importance of Community Management 05:22 - Conclusion and Final Thoughts

Useful links Instagram: http://www.instagram.com/teamkubbco TikTok: https://www.Tiktok.com/@kubbco Twitter: https://twitter.com/KubbAndCo LinkedIn: https://www.linkedin.com/company/kubbco Blogs: https://www.Kubbco.com/blog Audio podcast: https://bit.ly/3tn4Mgk YouTube podcast: https://bit.ly/3K1suVr Social Brief Newsletter (Social media news weekly): https://bit.ly/3I68D6g

  continue reading

40 episodes

Artwork
iconShare
 
Manage episode 420768751 series 3576913
Content provided by Kubbco, Chris Kubbernus, and Jason Donnelly. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kubbco, Chris Kubbernus, and Jason Donnelly or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Are fake followers a massive problem or your next big opportunity for profit?

In episode two of the Marketing Combat Podcast, hosts Chris Kubbernus and Jason Donnelly delve into the issue of fake followers. They explore whether this phenomenon is a significant challenge undermining the authenticity of social media metrics or a clever tactic that can be leveraged for future profits. Chris and Jason examine the implications of fake followers for brands, influencers, and the social media landscape as a whole.

Is the proliferation of fake followers a widespread problem that erodes trust and skews data? Or could it be an easy way to boost numbers and attract lucrative partnerships? Does it even matter to the average user, or is it only a concern for marketers and brands?

Tune in to hear Chris and Jason's insightful debate. Who do you think made the stronger case? Was Chris’s argument about maintaining authenticity and transparency more compelling, or did Jason's perspective on strategic growth and profitability resonate with you?

Share your thoughts and tell us who won the debate in the comments!

We want to hear from you! Share your thoughts, questions, or suggestions for future episodes on our website: www.kubbco.com/podcast.

Join us for an engaging discussion and stay tuned for more episodes of the Marketing Combat Podcast!

Chapters

00:00 - Introduction and Setting the Topic 00:28 - Jason Argues the Importance of Building a Genuine Community of Engaged Followers 02:47 - Chris Discusses Followers vs. Engagement and Why It's Bad 03:54 - Talk to 1000 People About Your Niche04:41 - The Importance of Community Management 05:22 - Conclusion and Final Thoughts

Useful links Instagram: http://www.instagram.com/teamkubbco TikTok: https://www.Tiktok.com/@kubbco Twitter: https://twitter.com/KubbAndCo LinkedIn: https://www.linkedin.com/company/kubbco Blogs: https://www.Kubbco.com/blog Audio podcast: https://bit.ly/3tn4Mgk YouTube podcast: https://bit.ly/3K1suVr Social Brief Newsletter (Social media news weekly): https://bit.ly/3I68D6g

  continue reading

40 episodes

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