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Building a Brand & Short Term Rental Business in Japan w/ Tracey Northcott

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Manage episode 289016148 series 2763216
Content provided by Airbnb Superhost Julian Sage AKA Short Term Sage and Airbnb Superhost Julian Sage. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Airbnb Superhost Julian Sage AKA Short Term Sage and Airbnb Superhost Julian Sage or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Today I had the honor of speaking with Tracey Northcott, founder of Tokyo Family Stays, a short term rental business in Tokyo Japan with 15 properties mixed between master lease, managed, and owned.

In this episode, Tracey shares the ins and outs of running a business in a foreign country as a non-native such as Japan, how to find out regulations & deal with legal if you don't know or speak the language, how to build trust in a community, the importance of branding and how it helped grow her business, and how she was able to pivot her business when a country dependent on foreign travel gets locked down.

📝Show Notes https://shorttermsage.com/str98

🌎Join the Host Nation community! https://shorttermsage.com/HostNation

💲 Become a host today. https://ShortTermSage.com/airbnb

🔎See our Airbnb equipment. https://ShortTermSage.com/kit

  continue reading

102 episodes

Artwork
iconShare
 
Manage episode 289016148 series 2763216
Content provided by Airbnb Superhost Julian Sage AKA Short Term Sage and Airbnb Superhost Julian Sage. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Airbnb Superhost Julian Sage AKA Short Term Sage and Airbnb Superhost Julian Sage or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Today I had the honor of speaking with Tracey Northcott, founder of Tokyo Family Stays, a short term rental business in Tokyo Japan with 15 properties mixed between master lease, managed, and owned.

In this episode, Tracey shares the ins and outs of running a business in a foreign country as a non-native such as Japan, how to find out regulations & deal with legal if you don't know or speak the language, how to build trust in a community, the importance of branding and how it helped grow her business, and how she was able to pivot her business when a country dependent on foreign travel gets locked down.

📝Show Notes https://shorttermsage.com/str98

🌎Join the Host Nation community! https://shorttermsage.com/HostNation

💲 Become a host today. https://ShortTermSage.com/airbnb

🔎See our Airbnb equipment. https://ShortTermSage.com/kit

  continue reading

102 episodes

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