207: The other AI platforms you should be using and Pepsi's latest rebrand

SMC: School Marketing and Communications

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In this episode, Charlie and Rita are once again joined in the studio by imageseven Digital Marketing Specialist Harrison Shearn. In the Making News segment, the trio review Meltwater’s 2023 ‘Marketing Trends to Watch’ and provide a half-term report on their plausible predictions so far, before Deep Diving into their prediction on the trajectory of Artificial Intelligence (AI). Later, Harrison takes the team through all the terms that school marketers should be across, as well as sharing a few promising AI platforms that will certainly save school marketers valuable time. Finally in the Rants & Raves, they discuss Pepsi’s latest logo refresh, rolling out in 2024.

· Marketing Trends to Watch in 2023 – Meltwater

· How ChatGPT really works, explained for non-technical people – Bootcamp

· AI vs Machine Learning vs Deep Learning vs Neural Networks: What’s the Difference? - IBM

· Pepsi refreshes its logo for the first time in 15 years - Muse by Clio

Got more questions for Charlie and Rita? You can ask them via the following:

· Email: smc@imageseven.com.au

· Survey: imageseven.typeform.com

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