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The Fragrance Born From REVENGE
Manage episode 330893188 series 2870247
The mysterious, Canadian fragrance brand Persons Of Interest has a habit of popping up in all kinds of good-smell convos by those in the know. Their non-descript bottles bear compelling titles like Sex & Cigarettes, Buried Past, and Two Wolves that speak for themselves. We spoke with the brand founder Dino Caracciolo all about his initial successful men's grooming and skincare line, how a retail rejection prompted a revenge fragrance brand, and the takeoff success of that brand without the traditional pushy marketing that so many fragrance brands must rely on for exposure.
[What we smell like today: Aedes De VEnustas Corfu Kumquat, Byredo Bibliotheque]
Follow us on Instagram @smellyalater.mp3 and find us online at our website: smellyalater.live
Find more info, episodes, and merch at Smellyalater.live
Leave us a voice message on the SYL Hotline at Speakpipe.com/smellyalater and we may respond on a future episode.
Follow us on Instagram @smellyalater.mp3
Leave a (nice) comment & (5-star) review wherever you stream, and if you feel so inclined, respond to our Spotify episode prompts please!π
As always, thank you for listening <3
166 episodes
Manage episode 330893188 series 2870247
The mysterious, Canadian fragrance brand Persons Of Interest has a habit of popping up in all kinds of good-smell convos by those in the know. Their non-descript bottles bear compelling titles like Sex & Cigarettes, Buried Past, and Two Wolves that speak for themselves. We spoke with the brand founder Dino Caracciolo all about his initial successful men's grooming and skincare line, how a retail rejection prompted a revenge fragrance brand, and the takeoff success of that brand without the traditional pushy marketing that so many fragrance brands must rely on for exposure.
[What we smell like today: Aedes De VEnustas Corfu Kumquat, Byredo Bibliotheque]
Follow us on Instagram @smellyalater.mp3 and find us online at our website: smellyalater.live
Find more info, episodes, and merch at Smellyalater.live
Leave us a voice message on the SYL Hotline at Speakpipe.com/smellyalater and we may respond on a future episode.
Follow us on Instagram @smellyalater.mp3
Leave a (nice) comment & (5-star) review wherever you stream, and if you feel so inclined, respond to our Spotify episode prompts please!π
As always, thank you for listening <3
166 episodes
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