How to Get Paid to Create Content on LinkedIn and Other Social Media Platforms
Manage episode 410244686 series 3559826
Want to build your revenue and your audience? Then listen in to “The Godfather of Content Marketing”, Joe Pulizzi, as he shares his frameworks for becoming a content entrepreneur. From getting the foundations set to setting realistic expectations, this episode is focused on building a loyal audience, and the various and surprising ways to monetize content effectively to ensure long-term profitability.
The key moments in this episode are:
00:00 Kicking Off with Content Marketing Royalty: Joe Pulizzi 00:23 The Godfather of Content Marketing: Embracing the Title 01:29 The Journey to Profitable Content Creation 05:13 Defining the Content Entrepreneur 06:40 The Pitfalls of Diversification in Content Creation 14:35 Building a Successful Content Business: Strategies and Expectations 19:22 Evolving Business Models and Audience Monetization 20:18 Building Loyalty and Niche Expertise 24:35 The Power of Niching Down and Personal Experiences 26:36 Future Skills for Content Entrepreneurs 31:43 Innovative Monetization Strategies for Content Creators 36:43 Wrapping Up: The Journey of Content Entrepreneurship Connect with Joe Pulizzi on LinkedIn - https://www.linkedin.com/in/joepulizzi/ Get your copy of Joe’s new book 'The Content Entrepreneur,' co-written with 32 other content creators, offering a comprehensive guide for those looking to build a business around content creation – thecontentrepreneur.com Content Entrepreneur Expo (CEX) MAY 5-7, 2024 – Cleveland, Ohio, USA.
Buy your ticket https://cex.events/ and listeners use discount code JP100 at the checkout. ABOUT MICHELLE J RAYMOND Michelle J Raymond is an international LinkedIn™️ for B2B Growth Coach. To continue the conversation, connect with Michelle on LinkedIn™️ and let her know you are part of the community of podcast listeners. Connect with Michelle J Raymond on LinkedIn - https://www.linkedin.com/in/michellejraymond/ B2B Growth Co offers LinkedIn™️ Training for teams to build personal and business brands and a LinkedIn™️ Profile Recharge service for Founders/CEOs. Book a free intro call to learn more - https://calendly.com/michelle-j-raymond/book-an-intro-call-15mins Social Media for B2B Growth Podcast is a fully accessible podcast. Audio, Video, Transcript and guest details are available on our podcast website - https://socialmediaforb2bgrowthpodcast.com/ Subscribe to our YouTube Channel - https://www.youtube.com/@MichelleJRaymond
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