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How to Develop a Standout POV for Your Personal Brand Content + Tips to Create Algorithm-Happy "Insights” on LinkedIn

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Manage episode 375289008 series 3440416
Content provided by Michelle B. Griffin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Michelle B. Griffin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

How do you share your professional side with social media content?
Content that’s easy to grasp, not boring, and actually makes people want to listen, engage, and start conversations with you?
That’s the focus of this week’s personal brand therapy
Learn how to create "professional insights" content, how to balance creating 'how-to' vs. 'how-I' content into your strategy, and how to leverage social proof to gain credibility.
We'll also discuss the significance of incorporating a standout POV to not blend in plus 3 questions to start formulating yours.
Remember, content is the currency of our brands to attract awareness, and attention and grow authority. The right balance will set you up for success.
LINK:
LinkedIn's Latest Update for More Insightful Content

Get Visible and Grow Your Industry Authority

Hi, I'm Michelle B Griffin. I write, speak, and teach women experts how to position themselves as the go-to authority in their fields so they can expand their reach, grow their businesses, and become industry thought leaders.

FREE MASTERCLASS
Stop Holding Back! How to Amplify Your Visibility for Your Expert Business

WORK WITH ME: MichelleBGriffin.com
SPEAKING:
Get visible and stand out confidently as a woman in business.
MY NEW BOOK: Sign Up For Updates (11.19.24)
READ MY BOOK: The LinkedIn Branding Book
JOIN: My Branding Community
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn and Instagram

  continue reading

92 episodes

Artwork
iconShare
 
Manage episode 375289008 series 3440416
Content provided by Michelle B. Griffin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Michelle B. Griffin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

How do you share your professional side with social media content?
Content that’s easy to grasp, not boring, and actually makes people want to listen, engage, and start conversations with you?
That’s the focus of this week’s personal brand therapy
Learn how to create "professional insights" content, how to balance creating 'how-to' vs. 'how-I' content into your strategy, and how to leverage social proof to gain credibility.
We'll also discuss the significance of incorporating a standout POV to not blend in plus 3 questions to start formulating yours.
Remember, content is the currency of our brands to attract awareness, and attention and grow authority. The right balance will set you up for success.
LINK:
LinkedIn's Latest Update for More Insightful Content

Get Visible and Grow Your Industry Authority

Hi, I'm Michelle B Griffin. I write, speak, and teach women experts how to position themselves as the go-to authority in their fields so they can expand their reach, grow their businesses, and become industry thought leaders.

FREE MASTERCLASS
Stop Holding Back! How to Amplify Your Visibility for Your Expert Business

WORK WITH ME: MichelleBGriffin.com
SPEAKING:
Get visible and stand out confidently as a woman in business.
MY NEW BOOK: Sign Up For Updates (11.19.24)
READ MY BOOK: The LinkedIn Branding Book
JOIN: My Branding Community
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn and Instagram

  continue reading

92 episodes

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