Best Michelle B Griffin Podcasts (2024)

1
How this Female Founder Is Building Her Personal Brand Growing Two Successful New Businesses - Standout Women Spotlight: Brittany Perez 24:57

3h ago24:57

24:57

Welcome to another episode of the Standout Women Series, where we spotlight female experts, founders, and entrepreneurs who are building their visibility, personal brands and thought leadership. Today, I'm highlighting one of my clients, Brittany Perez, a nurse practitioner with a doctorate in clinical nursing, who shares her journey of launching t…

1
LinkedIn's New Feature: A TikTok Style Video Feed: Everything You Need to Get Started and Stand Out 12:33

36m ago12:33

12:33

IN THIS EPISODE: LinkedIn is beta testing a separate TikTok style video feed that brings short form video to the platform. We share in real time and tips from LinkedIn editors on what they're looking for, best tips for video, how to get over imposter syndrome and confidently be yourself on video to build and boost your brand. Plus, we share an easy…

1
How To Position Yourself Better On LinkedIn - The Top 3 Brand Strategy Tips to Be Clear, Be Seen and Be Successful 18:19

7d ago18:19

18:19

IN THIS EPISODE: Feel like your floundering with your brand on LinkedIn? It's likely the lack of a foundational brand vision and positioning for your personal and business brand. We share best tips, personal stories and "lessons learned" to set your get visible, feel fulfilled and attract industry opportunities.OUR BOOK: The LinkedIn Branding Book,…

1
Finding The Brand Inside of You (for Fast Results): Standout Women Spotlight: Leigh Maneri 33:13

14d ago33:13

33:13

It's another Standout Women Series spotlighting female experts and entrepreneurs building their visibility, personal brands, and thought leadership. This week's episode features a recent client, Leigh Maneri, The Holistic Brand Strategist, who shares her journey on finding the brand inside you, digging deep, connecting all the dots with all that ma…

1
Work In a "Boring" Industry OR Feel You're Not Extroverted? How to Build Your Presence On LinkedIn: NEW: Listener Question & Shout-Out Segment 13:16

32m ago13:16

13:16

IN THIS EPISODE: Do you feel held back by showing up and posting on LinkedIn because you "work in a boring industry" or feel you're not "extroverted" enough? This week, we're answering the listener-submitted question, "How can I use LinkedIn if I have a boring job?" OUR BOOK: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Bus…

1
The Power of Niching Down For Your Brand to Win on LinkedIn: Plus Our Exact Process of Niching Down 17:01

5d ago17:01

17:01

IN THIS EPISODE:Do you have a niche or specialized area in your brand, business, and on LinkedIn? Doing so can bring big wins that will make life and work pleasurable. We share our personal stories of going wide to narrow, the roadblocks that derailed us, and how we both found our narrow lane to see big wins in our business and LinkedIn this year. …

1
How to Confidently Pitch (and Get Accepted) On Podcasts: The Step-By-Step Process With Podcast Publicity Expert Alice Draper 25:37

29d ago25:37

25:37

Ready for PR to raise your visibility and authority in your field? Podcasts are one of the best ways to get in front of other audiences to share your message and expertise. If you're new to podcast publicity, this episode will share the exact process for getting your pitches accepted. Podcast publicity expert Alice Draper, founder of Hustinling Wri…

1
LinkedIn's New Premium Feature for Company Pages: New Updates Rated + How to Make A Better Brand Impression With Them 17:34

1M ago17:34

17:34

IN THIS EPISODE:LinkedIn's new Premium Plan for company pages has arrived with six key features. We detail each one, what it means, and how useful or not each one is to your company page. Plus, we share how they can hurt your brand if not used correctly.OUR BOOK: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand o…

1
Are Your Destroying YOUR Brand as a "Copy Cat Clone" Using AI & Templates on LinkedIn 16:21

1M ago16:21

16:21

IN THIS EPISODE:We get gritty and salty again with this episode. The opposite of branding is the "LinkedIn plague" that steals our uniqueness and differentiation. We dive deep into the danger of using templates, AI-written posts, and AI comments that can unknowingly keep you blending in versus standing out on LinkedIn. We share our best tips to get…

1
How To Land Media & Speaking Opportunities Fast: The Power of a Clear Brand Message: Standout Women Spotlight: Sarah Anto 30:58

1M ago30:58

30:58

It's another Standout Women Series spotlighting female experts and entrepreneurs building their personal brands and thought leadership. This week's episode features Sarah Anto, MBA, CPA, a consultant who empowers female founders preparing to launch their startups. Ready to launch her consultancy, Sarah had all the expertise but lacked a clear, conf…

1
The "Right" Time to Start Your LinkedIn Business Page: NEW: Listener Question & Shout Out Series 14:54

1M ago14:54

14:54

IN THIS EPISODE: This week's episode starts a new series: listener questions. Shout out to Jarrod Kenney, attorney, and founder of a Melbourne, Australian-based boutique law firm, Kenney Legal, who asks, "What is the threshold to consider for moving a personal page to a full-blown business page?" From two LinkedIn expert perspectives, we answer thi…

1
How to Boost Your LinkedIn Presence and Get Visible Without Posting 14:07

2M ago14:07

14:07

IN THIS EPISODE:In this second of two parts episode, it's time to take your refreshed profile and "put yourself out there" with a visible LinkedIn presence. Good news, you don't have to spend a lot of time or even post to be seen, make connections and start conversations. We share our best tips to rev up and get going. BUY YOUR COPY: Our book, The …

1
How to Find Clarity and Become a Category of One for Your Expert Business with Julie Ciardi 30:45

2M ago30:45

30:45

As a woman in business, we all have moments when we are confused about the next big thing and seek professional clarity to get to the next level for more visibility, authority, and industry opportunities. But how and where do you REALLY find it? This week's guest, The Clarity Catalyst Julie Ciardi, shares her clarity vs. confusion reframe and how i…

1
Give Your LinkedIn Profile a Refresh: Top Places to Update to Stay Top of Mind 15:27

2M ago15:27

15:27

IN THIS EPISODE:Does your LinkedIn profile gather dust and get out of date? Does it reflect you and position you for who you are and where you want to go? This episode is all about the quick tips you can review and update and why it matters. BUY YOUR COPY: Our book, The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Bran…

1
How to Grow Your LinkedIn Brand In the Next 90 Days: Our 100th Podcast Celebration 33:11

2M ago33:11

33:11

IN THIS EPISODE:Your LinkedIn profile is your new personal brand website. Don't let it undersell, undervalue, or even undermine your opportunities going into Q2. #MichelleSquared has you covered! As part of our 100th podcast episode, we're recording LIVE to set you up for the next 90 days to build and boost your personal and business brand on Linke…

1
How This Female Founder Got Traction for Her Nonprofit Marketing Consultancy With Better Positioning and Messaging: Standout Women Spotlight: Catrina Ossmann 24:25

2M ago24:25

24:25

It's another Standout Women Series spotlighting women in business, sharing exactly how they're building their personal brands. This week's guest is Catrina Ossmann, a nonprofit marketing leader and founder of Clever Ideas Marketing. As a previous client, Catrina shares her struggles of not being well positioned, having an audience that is too broad…

1
The Dark Side of Fake Credibility on LinkedIn: How to Protect Your Personal Brand From Faux PR 13:22

2M ago13:22

13:22

IN THIS EPISODE:Manufactured PR and social proof can damage your personal brand if done incorrectly. We get gritty on this important topic of the play-to-play faux PR practices that run rampant on LinkedIn. We detail how and why you can avoid these companies and service providers who might be faking their expertise and credibility. BUY YOUR COPY: O…

1
How To Grow Your Personal Brand with PR: The Step-by-Step-Process to Land Coverage Now 30:20

3M ago30:20

30:20

Are you tired of constantly churning out social media content to build awareness, credibility, and visibility for your personal brand as a woman in business? Good news—there's another visibility stream to leverage, and it's easier than you think: public Relations or PR. You don’t need to be a large company with deep pockets to benefit from the powe…

1
How Much Time Should You REALLY Invest on LinkedIn? Easy Tips to Balance Your Time and Growth 13:20

3M ago13:20

13:20

IN THIS EPISODE: You're busy with work and life, so how much time should you spend on LinkedIn to build your personal and business brand? We share your best practices, time management tips, tools, and our best strategy we share with our clients and workshop attendees. BUY YOUR COPY: Our book, The LinkedIn Branding Book, The Power of Two: Build Your…

1
How this Woman Executive Is Building Her Side Business and Personal Brand With Events: NEW Standout Women Spotlight Feature 23:39

3M ago23:39

23:39

For International Women's Day 2024, I'm kicking off a new profile series: Standout Women Spotlight. In this series, I showcase past, present, and future clients and remarkable women in business who show us exactly how they're building their personal brands. This week's guest is Shermalyn Sidonie-John, by day a brand and marketing executive, and on …

1
How to Differentiate Yourself, Avoid the Comparison Trap and Confidently Own Your Lane on LinkedIn 14:16

3M ago14:16

14:16

IN THIS EPISODE: Comparing yourself to others in your space is one of the fastest ways to blend in and feel off track. We dive deep into the traps of comparing yourself to others, how to differentiate yourself, and how to start a "narrow lane" positioning yourself on LinkedIn. BUY YOUR COPY: Our book, The LinkedIn Branding Book, The Power of Two: B…

1
How These Four Women Business Owners Are Building Their Personal Brands on LinkedIn: Live from New Orleans From My First Brand Retreat 29:08

3M ago29:08

29:08

Ready to build and boost your personal brand as a woman in business? Join us from the French Quarter in New Orleans for the kickoff of the Standout Women™ Amplified: Brand Your Way to a Bigger Business event. Hear the stories of Brenda Meller, RACHEL SIMON, and Michelle J Raymond live from New Orleans, the two-day brand-building intensive I hosted …

1
How to Use LinkedIn Direct Messages (DMs) to Start Real Conversations (And Not Feel Spammy) 19:16

3M ago19:16

19:16

IN THIS EPISODE: LinkedIn Direct Messages (DMs) can be a place that makes or breaks your brand, relationships, and sales. This episode shares our best strategies and tips to start conversations, build meaningful relationships, and more in the DMs. BUY YOUR COPY: Our book, The LinkedIn Branding Book, The Power of Two: Build Your Personal and Busines…

1
Episode #46 - Case Story: Civista Bank's Employee Ambassador Program (with Autumn Jose) 37:15

3M ago37:15

37:15

Civista Bank's Autumn Jose shares the journey of implementing their successful employee ambassador/advocacy program. She provides key insights such as the importance of aligning the program with the employees and bringing them into the action, how to engage with executive leadership, the tools they used, and how they measured success. This episode …

1
How (and Why) Employees Can Build Their Personal Brands So Everyone Wins on LinkedIn 13:02

3M ago13:02

13:02

IN THIS EPISODE: Employees are some of the company's best branding assets, so why do many organizations put up roadblocks? In this episode, we get candid on the what, how, and why it matters for employee advocacy so everyone can win on LinkedIn. BUY YOUR COPY: Our book, The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business …

1
ANNOUNCEMENT: My TWO BIG Updates to Amplify the Personal Brands of Women In Business 8:25

4M ago8:25

8:25

Hey everyone! Thanks for tuning in after my brief hiatus. I've been busy working and launching my new pivot.. a direction that I was meant to be on all along. I think I called it my life's work in a recent LinkedIn post (see link below) Without giving too much away, I'll just say it's for women in business. especially those in mid-career who are so…

1
How to Know When It's Time to Pivot Your Personal Brand: Our Candid Stories, Struggles and Tips to ReAlign Your Brand 16:02

4M ago16:02

16:02

IN THIS EPISODE: Feeling off in your personal brand? Not sure you're showing up aligned in your work and on LinkedIn? We've been there, too, and in this tell-all episode, we get real on our recent rebrands and repositioning to start feeling clear, focused, and back on track with the work we're meant to do. BUY YOUR COPY: Our book: The LinkedIn Bran…

1
Episode #45 - How C-Suite Execs Can Build their Personal Brands (with Cher Jones) 39:46

3M ago39:46

39:46

Learn about the importance of personal brand building for C-suite level executives and how it can influence the progress and growth of their respective companies. Corporate trainer, Cher Jones, offers insights on how leaders can enhance their presence online; gives practical tips on balancing professional and personal content; and explains the sign…

1
How to Use LinkedIn Company Pages to Market Your Personal and Business Brand: New Tips and Tricks 14:52

4M ago14:52

14:52

IN THIS EPISODE: Not sure how to manage and market yourself or your business with LinkedIn Company Pages? We detail NEW tips to keep current, not waste time, and how to be more visible with LinkedIn Company Pages. BUY YOUR COPY: Our book: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponentia…

1
Episode #44 - Building an Employee Brand Ambassador Program (with Andrew Seel) 30:07

3M ago30:07

30:07

This episode is a must-listen for any company looking to maximize their internal marketing efforts and how to engage and empower their employees to become ambassadors of their brand. Learn about the importance, the benefits and how to implement an effective employee ambassador program. Andrew Seel, CEO of Togethr, shares how such programs not only …

1
How to Crack the Code on Fear and Being Too Scared to Show Up and Post on LinkedIn 16:16

4M ago16:16

16:16

IN THIS EPISODE: "I want to start posting and being active on LinkedIn...but..." (insert one of 30 excuses out there) And then you're still on the sidelines. :( We don't want that to be you, so this episode is about how to crack and contain that F word that holds up back. We share our stories of being fearful and how we overcame them + actionable t…

1
Episode #43 - Incorporating Internal Marketing into Marketing Strategy (with Margaret Molloy) 31:06

3M ago31:06

31:06

Under pressure to build brand and drive growth, more CMOs and business leaders are recognizing that employees are the brand, because employees are the ones charged with delivering on the brand promise to the customer. Internal marketing to employees, therefore, must become a critical part of the overall marketing strategy. Margaret Molloy, CMO/exec…

1
How to Decide If You Need a LinkedIn Free vs Premium Account for Your Personal Brand 13:16

4M ago13:16

13:16

IN THIS EPISODE: "Should I invest in LinkedIn Premium?" We see this question often and in this week's episode, we're workshopping the pros/cons and benefits of a LinkedIn free vs paid premium account. We discuss the best-case uses of LinkedIn Sales Navigator so you can assess what's right for you. BUY YOUR COPY: Our book: The LinkedIn Branding Book…

1
Episode #42 - Imposter Syndrome - How to Help Employees Overcome It (with Jodi-Ann Burey) 40:32

3M ago40:32

40:32

Imposter syndrome is a common reason why employees aren't able to be advocates of the company brand. What's more, it has been shown that company leadership and culture can impact if and how imposter syndrome shows up in employees. Speaker and writer in this area, Jodi-Ann Burey, shares how companies can help their employees to overcome imposter syn…

1
How to Flex Your Courage Muscle and Get What You Want as a Woman In Business (More Visibility/More Money) With Laura Khalil 24:53

4M ago24:53

24:53

As a woman in business. you're ready for bigger things this year, wrote the vision board, and documented it in the journal... But two weeks in...let's do a reality check. 🤔 Following last week's themes. It's about taking action. Are you making progress or stalled for that ONE big thing you want for yourself this year? Getting visible Attracting bet…

1
How to Revamp Your LinkedIn Profile in 30 Days (or Less): Free Video Challenge 17:52

5M ago17:52

17:52

IN THIS EPISODE: Your profile is your personal brand website, says Michelle B Griffin. What is yours saying about you and/or your business? We detail much-needed profile revamps you can take for the start of a fresh, focused, and financially viable year and beyond. Learn the best path for LinkedIn profiles this year, what's working (and not), and h…

1
Episode #41 - How Internal Marketing Can Improve the Way Teams Work (with Jimmy Burroughes) 46:17

4M ago46:17

46:17

Yes, internal marketing can actually help to improve team synergy and productivity...which ultimately impact the bottom line. In this episode, Jimmy Burroughes shares some valuable insights into how you can leverage the power of internal marketing to enhance how your teams work. The Internal Marketing Podcast is the unique podcast series that 'flip…

1
How These 4 “Redirects” Overcome Your Inaction So You Can (Finally!) Put Yourself Out There with Jen Laffin 27:39

5M ago27:39

27:39

Are you living in your "comfort cave" -- warm and cozy, but getting NOWHERE (and ready to do something about it?) For many of us, when we're ready for bigger outcomes and opportunities, we stay paralyzed with fear and inaction. Watching the world and others go by doing things we dream of and deserve. Let's make this the year you FINALLY do that thi…

1
How to Go From "Friction to Flow" With Your Personal Brand in the New Year + Our Candid Reflections 15:36

5M ago15:36

15:36

IN THIS EPISODE: Our first episode is back for the new year. We share our lessons learned on what worked and didn't for us last year and what you can do to stay on track and stay successful in 2024. BUY YOUR COPY: Our book: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth, is av…

1
How to Triple Your Business in One Month: The Power of Niching and Positioning With Claire M Davis 22:48

5M ago22:48

22:48

As a female founder, are you exhausted from constant social media and marketing efforts that just don't seem to pay off? If that's you, it might be because your strategy is too broad. It could be time to hone in on your niche, sharpen your positioning, and fine-tune your messaging. This can be your key to shifting from blending in to standing out. …

1
How to Start Creating Content (or Better Content) on LinkedIn For Your Personal Brand With AuthoredUp Founder Ivana Todorovic 37:14

6M ago37:14

37:14

Ready to start creating content on LinkedIn but don't know where and how to start? Last year, Ivana Todorovic was in your shoes and got so fed up with the overwhelm that she founded AuthoredUp, (my go-to, all-in-one creation and analytics creator tool) for personal brands to create with ease and consistency on LinkedIn. As a 7x entrepreneur and fem…

1
How to Beat the Algorithm and AI on LinkedIn + Our Holiday Wrap Up Episode 18:34

6M ago18:34

18:34

IN THIS EPISODE: We get so caught up in the day to day, we forget the bigger reason why we create and grow our brands. In this episode we share our best tips to flourish on LinkedIn with our impactful LinkedIn algorithm and AI busting strategies for deeper connections and opportunities. It's our final episode of of the year — we'll back in two week…

1
How to Be "Opportunity Ready" for Your Personal Brand with Cher Jones 30:50

6M ago30:50

30:50

You never know who is watching you...and you never get a second chance to make a first impression. In other words... is your brand #OpportunityReady? Whether it's your boss, your clients, colleagues, or the media, and especially on LinkedIn, opportunities are waiting for you but are you ready for them? This week's guest and fellow personal brand st…

1
Quick Profile Tips to Build Your Visibility, Authority and Profitability for the New Year and Beyond 17:50

6M ago17:50

17:50

IN THIS EPISODE: Your LinkedIn personal and business profiles need some end-of-the-year love. In this episode, we share 3 important areas to audit and update to stand out with profiles that grow your visibility, authority, and profitability. BUY YOUR COPY: Our book: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Bran…

1
How Self-leadership is the Secret to Leveling Up Your Personal Brand for Career Opportunities with Selina Yankson 16:54

6M ago16:54

16:54

How well do you know the person behind your personal brand? It's often ignored, but your inner thoughts and outer image play a critical role in your professional presence. This concept of self-leadership is needed for a confident and aligned personal brand in your career and business. That's why this week's episode features Selina Yankson, an Execu…

1
How to Rock (and not Ruin) Your Brand: The 3 Places Not To Fall Short on LinkedIn for the Best First Impression 17:30

6M ago17:30

17:30

IN THIS EPISODE: Every impression is FOR or AGAINST your personal and business brand. To not miss your best opportunities and clients waiting for you, it's vital to have alignment for personal and business brands. We details all the way you can be rocking or ruining your first impression on LinkedIn and exactly how to align your brand and business.…

1
Episode #40 - How Employees Can Build their Personal Brands on LinkedIn (with Michelle B. Griffin) 31:01

5M ago31:01

31:01

Having employees with strong personal brands on LinkedIn, goes a far way in helping to grow the brand of the companies that they represent. With less than 10% of LinkedIn users sharing content, there is still a huge opportunity for anyone wanting to grow their personal brands on that platform. Certified personal brand strategist and author, Michell…

1
How to Do What You Love (Without Leaving Your Job) and Build a "Side Brand" With Kate Volman 25:06

6M ago25:06

25:06

Are you an aspiring “side brander?” That’s the term I’ve coined for someone who wants to pursue a passion project or calling while still working their job. In this week's episode, I interview Kate Volman, CEO of Floyd Coaching and author of Do What You Love, all about helping us take action and pursuing what lights us up even while working a full-t…

1
It's NOT Just Posting Content: The Branding Opportunities to Land on LinkedIn: Plus BIG ANNOUNCEMENT 15:04

6M ago15:04

15:04

IN THIS EPISODE: Today's episode drops on US Thanksgiving and we're all thankful for the opportunities we and you can land by showing up on LinkedIn (and it's not just by posting content) We're sharing the ways to use LinkedIn to build your brand and be in position for opportunities for your personal and business brands. PLUS: We're beyond excited …

1
How to Launch and Grow a Podcast to Build Your Brand: Straight Talking Tips (and Don'ts) You Won't Hear Elsewhere 23:38

7M ago23:38

23:38

IN THIS EPISODE: Ever wanted to start a podcast but now sure if it's for you? We share the good, bad, and mistakes to avoid when launching and guesting on podcasts to build your personal and business brands.BUY YOUR COPY:Our book: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth…

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Michelle B Griffin Podcasts

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