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129 David Meerman Scott on How to Turn Audience Members into Raving Fans

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Manage episode 249708411 series 88063
Content provided by Michael Port. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Michael Port or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

On today’s episode of Steal the Show, we’re talking about the neuroscience of fandom and how speakers can use it to connect with audiences and build a following.

David Meerman Scott is the author of The New Rules of Marketing and PR, with more than 400,000 copies sold in English and available in 29 languages. His newest book, Fanocracy, co-written with his daughter Reiko, is about turning fans into customers and customers into fans. Read more at https://stealtheshow.com/podcast/129-david-meerman-scott-turn-audience-members-raving-fans/.

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164 episodes

Artwork
iconShare
 
Manage episode 249708411 series 88063
Content provided by Michael Port. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Michael Port or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

On today’s episode of Steal the Show, we’re talking about the neuroscience of fandom and how speakers can use it to connect with audiences and build a following.

David Meerman Scott is the author of The New Rules of Marketing and PR, with more than 400,000 copies sold in English and available in 29 languages. His newest book, Fanocracy, co-written with his daughter Reiko, is about turning fans into customers and customers into fans. Read more at https://stealtheshow.com/podcast/129-david-meerman-scott-turn-audience-members-raving-fans/.

  continue reading

164 episodes

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