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Broken Customer Journeys [The Pothole Oracle] - Tales of Marketing Transformation #010

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Manage episode 262392041 series 2480276
Content provided by Dr Jürgen Strauss. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dr Jürgen Strauss or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Have you tested your OWN customer journeys? Yes, all of them.

You see, until you experience what your customers experience, all the understanding you've developed with your Empathy Mapping work from the last episode will not bear fruit.

In this episode, I want to talk about your customer journeys - what, I hear you asking, there are many? Yes, sure are! I also want to explore where they could be broken!

Listen to the podcast to learn more.

  continue reading

36 episodes

Artwork
iconShare
 
Manage episode 262392041 series 2480276
Content provided by Dr Jürgen Strauss. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dr Jürgen Strauss or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Have you tested your OWN customer journeys? Yes, all of them.

You see, until you experience what your customers experience, all the understanding you've developed with your Empathy Mapping work from the last episode will not bear fruit.

In this episode, I want to talk about your customer journeys - what, I hear you asking, there are many? Yes, sure are! I also want to explore where they could be broken!

Listen to the podcast to learn more.

  continue reading

36 episodes

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