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Every Touchpoint Is an Experience - Tales of Marketing Transformation #016

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Manage episode 267833136 series 2480276
Content provided by Dr Jürgen Strauss. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dr Jürgen Strauss or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Is your customer’s experience consistent with your brand promise?

In this episode, I want to explore the idea of the customer experience.

Every customer journey can be seen as a set of touch points where each one represents an experience our customers have with us.

Have you ever considered how your customers receive those experiences? How do they see, hear, feel and think about each touch point that they have with your business?

Listen to the podcast to learn more.

  continue reading

36 episodes

Artwork
iconShare
 
Manage episode 267833136 series 2480276
Content provided by Dr Jürgen Strauss. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dr Jürgen Strauss or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Is your customer’s experience consistent with your brand promise?

In this episode, I want to explore the idea of the customer experience.

Every customer journey can be seen as a set of touch points where each one represents an experience our customers have with us.

Have you ever considered how your customers receive those experiences? How do they see, hear, feel and think about each touch point that they have with your business?

Listen to the podcast to learn more.

  continue reading

36 episodes

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