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Ep. 890 - Deandra Duggans (VP Brand Marketing, Las Vegas Aces)

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Content provided by Troy Kirby. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Troy Kirby or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Deandra Duggans is working to merge the gap between brand and fans, by invoking a new sense of what that relationship means in the digital and traditional media world. Duggans shares about her time in the NFL with the Baltimore Ravens, trying to play music that the players like, but also that the fanbase will accept. Duggans then talks about her move out to Las Vegas, helping the Aces at a time where a sold-out situation each night leads to new brand initiatives to ensure that the fan base is always growing. Duggans was interviewed while speaking at the annual college athletic director conference (NACDA) and provides her thoughts on DEI marketing.

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895 episodes

Artwork
iconShare
 
Manage episode 424106003 series 3563478
Content provided by Troy Kirby. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Troy Kirby or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Deandra Duggans is working to merge the gap between brand and fans, by invoking a new sense of what that relationship means in the digital and traditional media world. Duggans shares about her time in the NFL with the Baltimore Ravens, trying to play music that the players like, but also that the fanbase will accept. Duggans then talks about her move out to Las Vegas, helping the Aces at a time where a sold-out situation each night leads to new brand initiatives to ensure that the fan base is always growing. Duggans was interviewed while speaking at the annual college athletic director conference (NACDA) and provides her thoughts on DEI marketing.

  continue reading

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