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#Netflix and the streaming wars with Amanda Lotz
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Amanda Lotz returns to talk about where we are 1 year after her last book Media Disrupted discussed the streaming wars!
Is #Netlflix and the rest of the competition in the middle of an industry transformation where the streaming wars will start to show who is actually winning and losing.
Netflix and Streaming Video is the first book to provide a comprehensive foundation for understanding the business of subscriber-funded streaming video and its implications for the role of these services in culture. Drawing on Lotz's two decades of research, the book highlights the similarities and differences among streaming video services (Netflix; Amazon) and video distribution technologies (broadcast; satellite; internet). Making a number of provocative and thought-provoking arguments, the book first reveals how the reliance on subscriber payment and video on demand produce different norms and strategies compared to previous video businesses. It then investigates Netflix and how its blend of characteristics distinguishes it from other subscriber-funded video on demand services. This book expertly shows that by understanding the underlying economic and technological dynamics of these services (and their differences), it is possible to better assess the actions taken by these companies and what the future of video may encompass.
https://www.amandalotz.com/
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