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182. What Business Leaders need to learn from industrial design

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Manage episode 390510579 series 2974873
Content provided by Sophia Matveeva. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sophia Matveeva or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Design methodologies help businesses make more money and build products users love.

Learn how this works from industrial designer and YouTube star John Mauriello.

In this episode you will learn:

  • What industrial design is
  • Why design thinking helps companies succeed
  • What a user interview should be like (and why founders are really bad at them)
  • Why technical founders tend to ignore the user of their product (to their detriment)
  • Why digital designers are nicer people than industrial designers

Check out Design Theory, John Mauriello's popular YouTube channel.

---

Join our January program & get Early Bird pricing:

Design for Growth

---

Join the Tech for Non-Techies membership and succeed in the Digital Age. Tech for Non-Techies clients
  • Reach senior leadership positions in Big Tech firms
  • Lead digital transformation in established businesses
  • Create tech businesses as non-technical founders
  • Pivot into careers in venture capital

We love hearing from our readers and listeners. So if you have questions about the content or working with us, just get in touch on info@techfornontechies.co

Say hi to Sophia on Twitter and follow her on LinkedIn.

Following us on YouTube, Facebook, Instagram and TikTok will make you smarter.

  continue reading

210 episodes

Artwork
iconShare
 
Manage episode 390510579 series 2974873
Content provided by Sophia Matveeva. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sophia Matveeva or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Design methodologies help businesses make more money and build products users love.

Learn how this works from industrial designer and YouTube star John Mauriello.

In this episode you will learn:

  • What industrial design is
  • Why design thinking helps companies succeed
  • What a user interview should be like (and why founders are really bad at them)
  • Why technical founders tend to ignore the user of their product (to their detriment)
  • Why digital designers are nicer people than industrial designers

Check out Design Theory, John Mauriello's popular YouTube channel.

---

Join our January program & get Early Bird pricing:

Design for Growth

---

Join the Tech for Non-Techies membership and succeed in the Digital Age. Tech for Non-Techies clients
  • Reach senior leadership positions in Big Tech firms
  • Lead digital transformation in established businesses
  • Create tech businesses as non-technical founders
  • Pivot into careers in venture capital

We love hearing from our readers and listeners. So if you have questions about the content or working with us, just get in touch on info@techfornontechies.co

Say hi to Sophia on Twitter and follow her on LinkedIn.

Following us on YouTube, Facebook, Instagram and TikTok will make you smarter.

  continue reading

210 episodes

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