בועז לביא מגיש פודקסט על קוד, שפות תכנות, באגים היסטוריים ולמידת מכונה. "תוכנה זוללת את העולם", קבע המהנדס והיזם האמריקאי מארק אנדריסן. ואין ספק שזה נכון. זהו פודקאסט למפתחים ולמפתחות, ולכל מי שרוצה לדעת ממה עשוי עולמנו המפוקסל, זה שנבלע בבטן האלגוריתם. עמית בן דור, מייסד הפודקאסט (לצד חן פלדמן) יתארח בפרקים נבחרים
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E3: How to do creative marketing as part of the product and successful online campaigns – with Elad Simon
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Manage episode 291908822 series 2922782
Content provided by Carmel Yoeli & Asaph Schulman, Carmel Yoeli, and Asaph Schulman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Carmel Yoeli & Asaph Schulman, Carmel Yoeli, and Asaph Schulman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
(Episode Language: Hebrew) Hey friends, In this episode, Elad Simon, currently the CEO of Craft and formerly the VP of Google and Taboola, shares with us a number of successful campaigns that he ran at Google that were mainly offline campaigns. Yes, Google does offline campaigns too, so why not you? So what did Google learn from sending 4 million envelopes (with a stamp) a year? Elad also shares his mantra about how marketing should work with the company's product and the opportunities to produce WOW moments in the customer experience, as part of the product that customers will eventually talk about and make a significant business impact. Enjoy!
…
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29 episodes
MP3•Episode home
Manage episode 291908822 series 2922782
Content provided by Carmel Yoeli & Asaph Schulman, Carmel Yoeli, and Asaph Schulman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Carmel Yoeli & Asaph Schulman, Carmel Yoeli, and Asaph Schulman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
(Episode Language: Hebrew) Hey friends, In this episode, Elad Simon, currently the CEO of Craft and formerly the VP of Google and Taboola, shares with us a number of successful campaigns that he ran at Google that were mainly offline campaigns. Yes, Google does offline campaigns too, so why not you? So what did Google learn from sending 4 million envelopes (with a stamp) a year? Elad also shares his mantra about how marketing should work with the company's product and the opportunities to produce WOW moments in the customer experience, as part of the product that customers will eventually talk about and make a significant business impact. Enjoy!
…
continue reading
29 episodes
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