#37: Jose Antonio Fernandez – Develop potential before you think about Results

The Adam Blicher Show: Dissecting High Performance In Tennis

Jose Antonio Fernandez played on the ATP Tour for 12 years reaching a career-high ranking of 202 in 1991. He represented Chile in Davis Cup from 1986-1992. He coached Steffi Graf & has been the coach of a winning German Bundesliga team. At last Jose was recently selected to act as Official Agent for the Rafa Nadal Academy by Movistar

In this episode you’ll get to know:

– How Jose became the coach of Steffi Graff

– The core values of the Rafael Nadal Tennis Academy

– Why it is essential to always develop potential before you start thinking about results

Enjoy the show!

Timestamps
01:30 How Jose became the coach of Steffi Graff
03:52 From Graff to playing on the ATP Tour
05:21 BASAF TC
08:35 Developing the spirit at the club team
10:46 Main Cultural differences
12:06 The Job of a Tennis Agent
Going to tournaments
Spreading the words & the values
13:23 The values of Rafael Nadal Tennis Academy
14:55 What made Jose write his first book
18:41 The reason Jose wrote his first book
20:03 Why you should build your identity around strenghts
21:30 The importance of awareness
25:51 The importance of belief
27:27 José’s advice to his younger self
31:25 The real objective in tennis
33:11 The most important characteristic in a tennis player
34:54 Why we as coaches needs to take a look in the mirror
36:22 Jose’s influencers
38:46 Pato Alvares
40:26 Cultural differences from South America to Europe
41:59 The balance between internal & external goals
43:40 Why you need always need a purpose
44:47 The tour picks you
45:55 Develop potential before you start thinking about results
46:24 Jose’s Advice
52:41 How to get in contact with Jose