Ep. 2 | Lisa Jackson Jackson Realty Group

The Agent Institute

In this conversation, Lisa Jackson shares her journey from being a real estate agent to opening her own brokerage. She emphasizes the importance of building a team to achieve work-life balance and provide better service to clients. Lisa also discusses the value of mentorship and the abundance mindset in the real estate industry. She highlights the benefits of joining a team for new agents and the challenges of starting a team. Additionally, Lisa provides insights on investing in open house signs, buying leads, and strategies for asking for information at open houses. In this conversation, Lisa Jackson shares her strategies for building strong relationships with clients and generating repeat and referral business. She emphasizes the importance of getting to know clients on a personal level and connecting with them. Lisa discusses the use of phone calls to check in with past clients and provide updates on events or new listings. She also highlights the significance of staying in touch with clients consistently and providing value through regular follow-ups. Additionally, Lisa emphasizes the power of referrals and word-of-mouth marketing in growing a real estate business. Finally, she discusses the importance of personalization and remembering details about clients to create a deeper connection.