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There’s No Business Like Game Business w/ Patrick McGrath: The Art of LiveOps S2E15
Manage episode 278081602 series 2530590
Content provided by James Gwertzman and Crystin Cox, James Gwertzman, and Crystin Cox. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by James Gwertzman and Crystin Cox, James Gwertzman, and Crystin Cox or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Who really runs the show these days at games studios? Today’s guest, Patrick McGrath, makes a solid case for the Product Leads and PMs who are thinking long-term and making sure the studio is making the right decisions for all the games, and all the players, for many years to come. He also points out some exciting ways that other businesses are starting to make use of gamification and free-to-play monetization strategies to create the kinds of excellent customer experiences that keep them coming back for more.
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Manage episode 278081602 series 2530590
Content provided by James Gwertzman and Crystin Cox, James Gwertzman, and Crystin Cox. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by James Gwertzman and Crystin Cox, James Gwertzman, and Crystin Cox or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Who really runs the show these days at games studios? Today’s guest, Patrick McGrath, makes a solid case for the Product Leads and PMs who are thinking long-term and making sure the studio is making the right decisions for all the games, and all the players, for many years to come. He also points out some exciting ways that other businesses are starting to make use of gamification and free-to-play monetization strategies to create the kinds of excellent customer experiences that keep them coming back for more.
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Similar to The Art of LiveOps
The American healthcare system is one of the most innovative in the world. But it’s also riddled with complex challenges, such as access to affordable medications, inefficiency and administrative burdens, and communication barriers between providers. There’s clearly a better way—and at Surescripts, we have a unique sightline into what that may be. In this series, host Melanie Marcus, Chief Marketing Officer of Surescripts, sits down with today’s most inspiring and innovative leaders in healt ...
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