The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Anton Anderson | Reimagine Referrals
Manage episode 365513687 series 2455314
Content provided by Million Dollar Author and Steve Gordon. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Million Dollar Author and Steve Gordon or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
If you’ve ever wondered if there’s a better way to build your service practice, this episode is for you…
My guest Anton Anderson believes the referral model is inefficient…
He’s devised a model to grow your business by building relationships with allied professionals.
Instead of viewing these professionals as competitors, Anton wants professionals to view each other as allies who can collaborate and exchange expertise to create more value for their shared client.
In this episode, Anton will break down why this strategy leads to massive wins for both clients and professionals—and how you can start implementing this game changing approach.
348 episodes
Share
Manage episode 365513687 series 2455314
Content provided by Million Dollar Author and Steve Gordon. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Million Dollar Author and Steve Gordon or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
If you’ve ever wondered if there’s a better way to build your service practice, this episode is for you…
My guest Anton Anderson believes the referral model is inefficient…
He’s devised a model to grow your business by building relationships with allied professionals.
Instead of viewing these professionals as competitors, Anton wants professionals to view each other as allies who can collaborate and exchange expertise to create more value for their shared client.
In this episode, Anton will break down why this strategy leads to massive wins for both clients and professionals—and how you can start implementing this game changing approach.
348 episodes
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Similar to The Authority Builder Podcast
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
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…
continue reading
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…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Rachel Cooke is your guide to leadership and communication, helping you craft a workplace environment you can feel good about. She’ll share tips to help you balance your work and personal life, effectively invest your time, and be mindful about where you’re devoting your energy. Let Rachel help you navigate your path to success—however you define it.
…
continue reading
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…
continue reading
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continue reading
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…
continue reading
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continue reading
This Podcast is created and curated by Deepak Jayaraman (an Executive Coach and a Leadership Advisor). He lives in Mumbai and works with successful Senior Executives by helping them play to their unique potential but with a sharp focus on transitions (business or career). Just like businesses need to think about "where to play" and "how to win", leaders need to be coherent about "where to go" and "how to grow" in their journeys. Deepak works with them during pivotal moments to help them with ...
…
continue reading
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