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The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX


1 #683: Navigating the effect of AI on marketing jobs and the job market with Sue Keith, Landrum Talent Solutions 23:28
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My guest today has been keeping us up to date with the current state of hiring for marketers on a quarterly basis, which has taken us on quite a roller coaster ride. Today we’re going to look at how marketing and communication execs are responding to the latest developments in the world while still needing to get their work done. To take a look at the latest here, I’d like to welcome back to the show Sue Keith, Corporate Vice President at Landrum Talent Solutions. About Sue Keith Sue Keith is Corporate Vice President at Landrum Talent Solutions. With deep expertise in navigating complex labor markets, Sue has a front-row seat to the evolving dynamics of marketing roles, hiring trends, and the broader implications of AI and economic uncertainty. RESOURCES Landrum Talent Solutions: https://www.landrumtalentsolutions.com https://www.landrumtalentsolutions.com This episode is brought to you by Landrum Talent Solutions, a national recruiting firm specializing in marketing and HR positions. https://www.landrumtalentsolutions.com Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Online Scrum Master Summit is happening June 17-19. This 3-day virtual event is open for registration. Visit www.osms25.com and get a 25% discount off Premium All-Access Passes with the code osms25agilebrand Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
BFT Interview: Ritchie McKay
Manage episode 472122382 series 106100
Content provided by John Canzano BFT Podcast and John Canzano. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Canzano BFT Podcast and John Canzano or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Liberty head men's basketball coach Ritchie McKay joins the program to discuss his team heading into the NCAA tournament. The Flames play the Oregon Ducks in the first round of the tournament and McKay has a ton of respect for Dana Altman and the Ducks. McKay also reflects on his career as the Portland State and Oregon State head coach.
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961 episodes
Manage episode 472122382 series 106100
Content provided by John Canzano BFT Podcast and John Canzano. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Canzano BFT Podcast and John Canzano or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Liberty head men's basketball coach Ritchie McKay joins the program to discuss his team heading into the NCAA tournament. The Flames play the Oregon Ducks in the first round of the tournament and McKay has a ton of respect for Dana Altman and the Ducks. McKay also reflects on his career as the Portland State and Oregon State head coach.
…
continue reading
961 episodes
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The Bald Faced Truth With John Canzano

John Canzano is in talking about the purity of sports. Has the purity in sports gone away? Are we facing this problem in college sports now that players will be paid? Is there anyway we can bring back the purity in sports? Former Oregon State running back, Ryan Nall, joins the program to talk about his career at Oregon State. Nall talks about his favorite games in high school and in college. NIL wasn't around when Nall played at Oregon State, and Nall talks about how NIL would have affected him if he was in school during the NIL time. Nall talked about how important it was to get a degree from Oregon State when he was trying to make an NFL roster. Nall says the NFL is 24/7 and it was difficult to do both at the same time. Nall talks about how he managed to stay on an NFL roster. Punch it audio, the 5 at 5, and much more!…
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The Bald Faced Truth With John Canzano

Former Oregon State running back Ryan Nall joins the program to talk about his career at Oregon State. Nall talks about his favorite games in high school and in college. NIL wasn't around when Nall played at Oregon State, and Nall discusses how NIL would have impacted him if he were in school during the current NIL era. Nall discussed how important it was to earn a degree from Oregon State when he was trying to make an NFL roster. Nall says the NFL is 24/7, and it was difficult to do both at the same time. Nall talks about how he managed to stay on an NFL roster.…
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The Bald Faced Truth With John Canzano

Beaver Blitz's Angie Machado joins the program to discuss the Oregon State Beavers and their run to Omaha. Machado talks about the baseball team and what the realistic chances are that Oregon State can make another run and win a national championship. Machado also talks about the football team including new quarterback Maalik Murphy. Machado thinks Murphy could be a game changer for the Beavers as she feels Murphy has a chip on his shoulder after losing his job at Duke. Machado talks about the offensive line and says that it could be the biggest question mark on the entire team.…
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The Bald Faced Truth With John Canzano

Beaver Blitz's Angie Machado joins the program to discuss the Oregon State Beavers and their run to Omaha. Machado talks about the baseball team and what the realistic chances are that Oregon State can make another run and win a national championship. Machado also talks about the football team, including new quarterback Maalik Murphy. Machado thinks Murphy could be a game changer for the Beavers, as she feels Murphy has a chip on his shoulder after losing his job at Duke. Machado talks about the offensive line and says that it could be the biggest question mark on the entire team.…
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The Bald Faced Truth With John Canzano

1 BFT Show: Mike Parker, Roxy Bernstein 2:19:27
2:19:27
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John Canzano is in talking about the Oregon State Beavers clinching their spot in Omaha after defeating Florida State 14-10 over the weekend. Canzano questions where this team ranks on the Beavers hierarchy with all that the team had to go through. Canzano is also talking about the Pac-12 signing their grant of rights, and what that means for the conference. Canzano has intel on what school the conference could be looking at to join the Pac-12. The voice of Oregon State athletics, Mike Parker, joins the program to discuss the Oregon State Beavers baseball team defeating Florida State and advancing to Omaha for the College World Series. Parker discusses the atmosphere at Goss Stadium and what the celebration was like after the Beavers clinched their spot. Parker talks about the team and what one player has stood out to him. The bracket seems to be wide open and Parker says there is an interesting matchup that could happen down the way. ESPN's Roxy Bernstein joins the program to discuss Oregon State defeating Florida State in the College World Series from Corvallis. Bernstein talks about how difficult it was for Oregon State to have such a successful season considering their conference left them behind. Bernstein talks about the game on Friday and the Oregon State comeback. Bernstein thinks that if Oregon State would have lost the game on Friday that the series would have been over. Roxy also goes in on how the name Roxy came about. Punch it audio, the 5 at 5, and much more!…
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The Bald Faced Truth With John Canzano

ESPN's Roxy Bernstein joins the program to discuss Oregon State defeating Florida State in the College World Series from Corvallis. Bernstein talks about how difficult it was for Oregon State to have such a successful season, considering their conference left them behind. Bernstein talks about the game on Friday and the Oregon State comeback. Bernstein thinks that if Oregon State had lost the game on Friday that the series would have been over. Roxy also goes into how the name Roxy came about.…
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The Bald Faced Truth With John Canzano

The voice of Oregon State athletics, Mike Parker, joins the program to discuss the Oregon State Beavers baseball team defeating Florida State and advancing to Omaha for the College World Series. Parker discusses the atmosphere at Goss Stadium and what the celebration was like after the Beavers clinched their spot. Parker talks about the team and what one player has stood out to him. The bracket seems to be wide open, and Parker says there is an interesting matchup that could happen down the way.…
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The Bald Faced Truth With John Canzano

John Canzano is in talking about the Pacers game one win over the Oklahoma City Thunder. Canzano wonders if we were sleeping on the Pacers even though they had proven to be a great team throughout the playoffs. Canzano also wonders what live sporting event would you wan to go to. The atmosphere in Oklahoma City was very good even though the Pacers won the game. The BFT jury is back deciding who is guilty and who isn't. Punch it audio, what's on tap, and much more!…
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The Bald Faced Truth With John Canzano

1 BFT Show: Hal Cowan, Alistair Docherty, Tammi Huber 2:19:31
2:19:31
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John Canzano is in talking about Aaron Rodgers signing with the Pittsburgh Steelers. Canzno isn't sure if the move makes the Steelers a championship contender, but Canzano is sure that it will provide interest in the NFL as the Steelers travel to New Jersey to take on the Jets in week one of the regular season. Former Oregon State SID, Hal Cowan, joins the program to talk about some stories from when Oregon State won their national championships in baseball. Cowan says he knew that Mitch Canham was going to be the next Oregon State coach. Cowan helped create the baseball booster club that is still around today. Cowan talks about how the booster club started and what their ideas were from the start. Cowan talks about the magic of Omaha and how great the experience is. Pro golfer, Alistair Docherty, joins the program to discuss qualifying for the US Open. The US Open will be Docherty's first career major event. Docherty got in a car accident just twelve days before the qualifying tournament and still won the tournament. Docherty talks about how the accident affected him. Docherty talks about how he feels ready to compete on the top level. Docherty explains how he will deal with having to compete against guys like Phil Mickelson and Rory McIlroy and not get caught up in being star struck. Tammi Huber who donates Lego's in the name of her late son, Jack "Shoe" Shumacher, joins the show to talk about her mission to donate Lego's to hospitals for children. Huber talks about how humbling it is to see how many people donate to the cause in the name of Shoe. Huber is blown away with the support that she receives and how tough Jack was when he was going through his illness. Huber talks about how important Lego's are to kids who are at hospitals because it is a perfect distraction for the kids. Punch it audio, the 5 at 5, and much more!…
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The Bald Faced Truth With John Canzano

Tammi Huber, who donates Legos in the name of her late son, Jack "Shoe" Shumacher, joins the show to talk about her mission to donate Legos to hospitals for children. Huber talks about how humbling it is to see how many people donate to the cause in the name of Shoe. Huber is blown away by the support that she receives and how tough Jack was when he was going through his illness. Huber talks about how important Legos are to kids who are in hospitals because it is a perfect distraction for the kids.…
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The Bald Faced Truth With John Canzano

Pro golfer Alistair Docherty joins the program to discuss qualifying for the US Open. The US Open will be Docherty's first career major event. Docherty got in a car accident just twelve days before the qualifying tournament and still won the tournament. Docherty talks about how the accident affected him. Docherty talks about how he feels ready to compete at the top level. Docherty explains how he will deal with having to compete against guys like Phil Mickelson and Rory McIlroy and not get caught up in being star-struck.…
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The Bald Faced Truth With John Canzano

Former Oregon State SID, Hal Cowan, joins the program to talk about some stories from when Oregon State won its national championships in baseball. Cowan says he knew that Mitch Canham was going to be the next Oregon State coach. Cowan helped establish the baseball booster club, which remains active today. Cowan discusses how the booster club originated and what its initial ideas were. Cowan talks about the magic of Omaha and how great the experience is.…
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The Bald Faced Truth With John Canzano

John Canzano is in talking about the complainers. Ryan Day says that the Big Ten deserves four automatic bids in the CFP. Canzano is tired of hearing from big time college football coaches saying that their conference deserves bids in the CFP without actually having to win. Brenda Tracy is suing Michigan State University and joins the show to discuss her lawsuit. Tracy was the woman who former coach Mel Tucker was talking to on the phone which ultimately led to Tucker's firing from the school. Tracy says she has lost everything because of her coming forward in the Mel Tucker case, and Tracy says she wishes this upon nobody. Tracy says the Mel Tucker situation is one of it's kind. She has worked with 1000's of coaches and this one coach did this to her. Tracy says that it started out well with Tucker, but tells the story of when she felt like it went the wrong way. Tracy goes into details about what happened when Tucker and her were on the phone together and Tucker was pleasuring himself. Former Oregon State baseball coach Pat Casey joins the program to talk about some great stories from when he was the Oregon State head coach. Casey talks about his team and how they had to go through some tough times to start winning. Casey says that when the Beavers won their second national championship that that team wasn't even close to as talented as the first championship team. Casey and Canzano talk about Mitch Canham and how he has done a great job taking over and becoming the head coach of the Beavers. Casey talks about if he was ever close to leaving Oregon State. Punch it audio, the 5 at 5, and much more!…
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The Bald Faced Truth With John Canzano

Former Oregon State baseball coach Pat Casey joins the program to talk about some great stories from when he was the Oregon State head coach. Casey talks about his team and how they had to go through some tough times to start winning. Casey says that when the Beavers won their second national championship that that team wasn't even close to as talented as the first championship team. Casey and Canzano talk about Mitch Canham and how he has done a great job taking over and becoming the head coach of the Beavers. Casey talks about if he was ever close to leaving Oregon State.…
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The Bald Faced Truth With John Canzano

Brenda Tracy is suing Michigan State University and joins the show to discuss her lawsuit. Tracy was the woman whom former coach Mel Tucker was talking to on the phone, which ultimately led to Tucker's firing from the school. Tracy says she has lost everything because of her coming forward in the Mel Tucker case, and Tracy says she wishes this upon nobody. Tracy says the Mel Tucker situation is one of a kind. She has worked with 1000s of coaches, and this one coach did this to her. Tracy says that it started out well with Tucker, but tells the story of when she felt like it went the wrong way. Tracy goes into details about what happened when Tucker and she were on the phone together, and Tucker was pleasuring himself.…
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