Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Content provided by Brittany Herzberg. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brittany Herzberg or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Similar to The Basic B: SEO, Storytelling, & Social Proof
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How to Clearly Communicate What You Do: An Exercise
Manage episode 406592583 series 3548158
Content provided by Brittany Herzberg. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brittany Herzberg or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
đ˛ Text me! (Seriouslyâjust click this)
If your ideal client doesnât understand what you doâtheyâre not going to pay for it. So⌠if youâve ever found yourself tongue tied or staring into blank faces when you tried to explain the work you do, this episode is for you! From replacement window sales, to massage therapy modalities, to SEO copywritingâI share several examples to help bring this exercise to life. Youâll end the episode knowing exactly what to do to improve your messaging!
With this episode youâll be able to:
- Discover the step-by-step method that will help you create a clear message.
- Learn the importance of using your clientsâ words to explain what you do.
- Uncover how easy it is to create simple 1-liners for your marketing.
Mentioned Resources:
Crescent City (book 3)
Keyword Research Tutorial
Case Study Roadmap
Case Study Training Program
Related Case Study Interview Episodes:
Justin + SEO
Donna + SEO
Thanks for joining me on The Basic B podcast! Help me reach more service providers like you by following the show & leaving a rating or review on Apple & Spotify!
Get SEO to work for youâwith the DFY SEO Packet from SEO copywriter, Brittany Herzberg. More details here!
âââ
Find B on: Instagram, YouTube, Threads, & LinkedIn.
Often mentioned:
Buzzsprout (get $20 off)
Legal templates ($50 off w/ code: BASICB)
Hello Audio (15% off w/ code: BASICB)
Styled Stock Society
Brain.fm (1 mo. free!)
Book of the Mo. Club
HoneyBook (25% off)
(*affiliate links included, which means I might make a lil money when you click. I only recommend people, products, & programs I use & â¤ď¸)
đ This podcast is brought to you in partnership w/ Leah Bryant Co.
75 episodes
Share
Manage episode 406592583 series 3548158
Content provided by Brittany Herzberg. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brittany Herzberg or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
đ˛ Text me! (Seriouslyâjust click this)
If your ideal client doesnât understand what you doâtheyâre not going to pay for it. So⌠if youâve ever found yourself tongue tied or staring into blank faces when you tried to explain the work you do, this episode is for you! From replacement window sales, to massage therapy modalities, to SEO copywritingâI share several examples to help bring this exercise to life. Youâll end the episode knowing exactly what to do to improve your messaging!
With this episode youâll be able to:
- Discover the step-by-step method that will help you create a clear message.
- Learn the importance of using your clientsâ words to explain what you do.
- Uncover how easy it is to create simple 1-liners for your marketing.
Mentioned Resources:
Crescent City (book 3)
Keyword Research Tutorial
Case Study Roadmap
Case Study Training Program
Related Case Study Interview Episodes:
Justin + SEO
Donna + SEO
Thanks for joining me on The Basic B podcast! Help me reach more service providers like you by following the show & leaving a rating or review on Apple & Spotify!
Get SEO to work for youâwith the DFY SEO Packet from SEO copywriter, Brittany Herzberg. More details here!
âââ
Find B on: Instagram, YouTube, Threads, & LinkedIn.
Often mentioned:
Buzzsprout (get $20 off)
Legal templates ($50 off w/ code: BASICB)
Hello Audio (15% off w/ code: BASICB)
Styled Stock Society
Brain.fm (1 mo. free!)
Book of the Mo. Club
HoneyBook (25% off)
(*affiliate links included, which means I might make a lil money when you click. I only recommend people, products, & programs I use & â¤ď¸)
đ This podcast is brought to you in partnership w/ Leah Bryant Co.
75 episodes
All episodes
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Similar to The Basic B: SEO, Storytelling, & Social Proof
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Kipp Bodnar (HubSpotâs CMO) and Kieran Flanagan (Zapierâs CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way youâll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the worldâturning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
…
continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, weâre bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
1
Wholesaling Inc with Brent Daniels
Find distressed properties for pennies on the dollar and turn them for huge profits!
Letâs face it, Real estate education has lost the script. Everybody âclaimsâ to have the secret sauce. They get you to sign up, get you to bite on a âmagicâ formula, but thereâs no real tools to get there. Thereâs so much talk, no practical steps. Itâs not instructional, itâs hype. The ideas arenât focused on your success, itâs focused on theirs. Well, it doesnât have to be that way. If youâve been searching for a way to escape the rat race and achieve true financial freedom wholesaling real ...
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
Business tips for startups by proven entrepreneurs
…
continue reading
Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
…
continue reading
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Go offline with the Player FM app!
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