BONUS #2 🍺 The Knight of Non-Alcoholic Beer: Bill Shufelt, Athletic Brewing Co-Founder & CEO


Manage episode 354365315 series 2311076
By Nick & Jack Studios and Jack Studios. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

First, he was in finance. Then he got rejected by 100 investors. But now he’s raised $175M… and opened breweries on both coasts.

We just popped open cans from the largest non-alcoholic brewery in the US. CEO Bill Shufelt and his co-founder pioneered a non-alcoholic beer you’d actually want to drink — and it now controls over 50% of the alcohol-free craft beer market.

Bill sat down with us, over a few of his own non-alcohol beers, to tell his story in our 2nd Interview Pod. Cheers.

Learn more about your ad choices. Visit

1083 episodes